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Beschreibung
Illustrations and Thinking DifferentlyList of figuresList of tablesPrefaceExploring Strategy featuresExploring Strategy OnlineDigital Courseware
  • Chapter 1 Introducing strategy
  • Chapter 2 Working with strategy
Part I The strategic position
  • Introduction to Part I
  • Chapter 3 Macro-environment analysis
  • Chapter 4 Industry and sector analysis
  • Chapter 5 Resources and capabilities analysis
  • Chapter 6 Purpose and stakeholders
  • Chapter 7 Culture and strategy
  • Commentary on Part I The strategy lenses
Part II Strategic choices
  • Introduction to Part II
  • Chapter 8 Business strategy and models
  • Chapter 9 Corporate strategy
  • Chapter 10 International strategy
  • Chapter 11 Entrepreneurship and innovation
  • Chapter 12 Mergers, acquisitions and alliances
  • Commentary on Part II Strategic choices
Part III Strategy in action
  • Introduction to Part III
  • Chapter 13 Evaluating strategies
  • Chapter 14 Strategy development processes
  • Chapter 15 Implementing strategy
  • Chapter 16 Leadership and strategic change
  • Chapter 17 The practice of strategy
  • Commentary on Part III Strategy in action
Case StudiesGlossaryName indexGeneral indexAcknowledgements
Illustrations and Thinking DifferentlyList of figuresList of tablesPrefaceExploring Strategy featuresExploring Strategy OnlineDigital Courseware
  • Chapter 1 Introducing strategy
  • Chapter 2 Working with strategy
Part I The strategic position
  • Introduction to Part I
  • Chapter 3 Macro-environment analysis
  • Chapter 4 Industry and sector analysis
  • Chapter 5 Resources and capabilities analysis
  • Chapter 6 Purpose and stakeholders
  • Chapter 7 Culture and strategy
  • Commentary on Part I The strategy lenses
Part II Strategic choices
  • Introduction to Part II
  • Chapter 8 Business strategy and models
  • Chapter 9 Corporate strategy
  • Chapter 10 International strategy
  • Chapter 11 Entrepreneurship and innovation
  • Chapter 12 Mergers, acquisitions and alliances
  • Commentary on Part II Strategic choices
Part III Strategy in action
  • Introduction to Part III
  • Chapter 13 Evaluating strategies
  • Chapter 14 Strategy development processes
  • Chapter 15 Implementing strategy
  • Chapter 16 Leadership and strategic change
  • Chapter 17 The practice of strategy
  • Commentary on Part III Strategy in action
Case StudiesGlossaryName indexGeneral indexAcknowledgements
Details
Erscheinungsjahr: 2023
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781292428758
ISBN-10: 1292428759
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Whittington, Richard
Regner, Patrick
Angwin, Duncan
Johnson, Gerry
Scholes, Kevan
Auflage: 13 ed
Hersteller: Pearson Education Limited
Verantwortliche Person für die EU: preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Maße: 24 x 196 x 264 mm
Von/Mit: Richard Whittington (u. a.)
Erscheinungsdatum: 08.03.2023
Gewicht: 1,113 kg
Artikel-ID: 121956468

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