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Email and Commercial Correspondence
A Guide to Professional English
Taschenbuch von Adrian Wallwork
Sprache: Englisch

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Beschreibung
If you write emails and letters as part of your work, then this book is for you. By applying the suggested guidelines, you will stand a much greater chance of getting the desired reply to your emails in the shortest time possible.
Some of the key guidelines covered include:Write meaningful subject lines - otherwise recipients may not even open your mail.
Always put the most important point in the first line - otherwise the reader may not read it.
Be concise and only mention what is truly relevant. Write the minimum amount possible - you will also make fewer mistakes!
Be a little too formal than too informal - you don¿t want to offend anyone.
If you have two long important things to say, say them in separate emails.
Give clear instructions and reasonable deadlines.
If you need people to cooperate with you, it is essential to highlight the benefits for them of cooperating with you.
Empathize with your recipient's busy workload.
Never translate typical phrases literally - learn equivalent phrases.

The book concludes with a chapter of useful phrases. There is also a brief introduction for trainers on how to teach Business / Commercial English.
If you write emails and letters as part of your work, then this book is for you. By applying the suggested guidelines, you will stand a much greater chance of getting the desired reply to your emails in the shortest time possible.
Some of the key guidelines covered include:Write meaningful subject lines - otherwise recipients may not even open your mail.
Always put the most important point in the first line - otherwise the reader may not read it.
Be concise and only mention what is truly relevant. Write the minimum amount possible - you will also make fewer mistakes!
Be a little too formal than too informal - you don¿t want to offend anyone.
If you have two long important things to say, say them in separate emails.
Give clear instructions and reasonable deadlines.
If you need people to cooperate with you, it is essential to highlight the benefits for them of cooperating with you.
Empathize with your recipient's busy workload.
Never translate typical phrases literally - learn equivalent phrases.

The book concludes with a chapter of useful phrases. There is also a brief introduction for trainers on how to teach Business / Commercial English.
Über den Autor
Wallwork, a native English speaker from the UK, has 25 years of experience teaching English at various IT companies in Pisa, Italy. He has published 13 books with Springer Science+Business Media.
Zusammenfassung

Helps to compose concise and pithy correspondence

Includes a chapter of useful phrases

Offers tactics to produce desirable responses

Includes supplementary material: [...]

Inhaltsverzeichnis

Email Addresses.- Subject Lines.- Initial Salutations.- Introductions and Final Salutations.- Making Requests.- Replying to Requests.- Chasing and Being Chased.- Reviewing Documents.- Ensuring Better Communication By Using a Soft Approach.- Recognizing Level of Formality.- Punctuation and Capitalization.- Sending Attachments.- Business Letters.- Planning and Structuring, Avoiding Mistakes in Your English.- Abbreviations, Acronyms and Smileys.- Useful Phrases: Generic.- Useful Phrases: Commercial.

Details
Erscheinungsjahr: 2014
Fachbereich: Betriebswirtschaft
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 184
Reihe: Guides to Professional English
Inhalt: xviii
164 S.
6 s/w Illustr.
164 p. 6 illus.
ISBN-13: 9781493906345
ISBN-10: 1493906348
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Wallwork, Adrian
Auflage: 2014
Hersteller: Springer US
Springer New York
Guides to Professional English
Maße: 235 x 155 x 11 mm
Von/Mit: Adrian Wallwork
Erscheinungsdatum: 20.06.2014
Gewicht: 0,289 kg
preigu-id: 105440388
Über den Autor
Wallwork, a native English speaker from the UK, has 25 years of experience teaching English at various IT companies in Pisa, Italy. He has published 13 books with Springer Science+Business Media.
Zusammenfassung

Helps to compose concise and pithy correspondence

Includes a chapter of useful phrases

Offers tactics to produce desirable responses

Includes supplementary material: [...]

Inhaltsverzeichnis

Email Addresses.- Subject Lines.- Initial Salutations.- Introductions and Final Salutations.- Making Requests.- Replying to Requests.- Chasing and Being Chased.- Reviewing Documents.- Ensuring Better Communication By Using a Soft Approach.- Recognizing Level of Formality.- Punctuation and Capitalization.- Sending Attachments.- Business Letters.- Planning and Structuring, Avoiding Mistakes in Your English.- Abbreviations, Acronyms and Smileys.- Useful Phrases: Generic.- Useful Phrases: Commercial.

Details
Erscheinungsjahr: 2014
Fachbereich: Betriebswirtschaft
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 184
Reihe: Guides to Professional English
Inhalt: xviii
164 S.
6 s/w Illustr.
164 p. 6 illus.
ISBN-13: 9781493906345
ISBN-10: 1493906348
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Wallwork, Adrian
Auflage: 2014
Hersteller: Springer US
Springer New York
Guides to Professional English
Maße: 235 x 155 x 11 mm
Von/Mit: Adrian Wallwork
Erscheinungsdatum: 20.06.2014
Gewicht: 0,289 kg
preigu-id: 105440388
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