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Customer Experience (CX) Engineering in Aerospace and Defense
: Delivering Winning Value Propositions in a 'New-Game' Landscape
Taschenbuch von Lynn Phillips (u. a.)
Sprache: Englisch

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Beschreibung
The authors contend that new business capture teams operating in the aerospace-defense sector which adopt their "Best Practices, Outside-In, Customer-Centric" approach to executing their capture processes can attain supranormal contract win rates-as high as 80% and higher.

They back up this claim with captivatingly told case study vignettes of 21st century competitions that they were personally involved with, providing teams with practical step-by-step guidelines, tools and templates to help replicate these successes.
The authors contend that new business capture teams operating in the aerospace-defense sector which adopt their "Best Practices, Outside-In, Customer-Centric" approach to executing their capture processes can attain supranormal contract win rates-as high as 80% and higher.

They back up this claim with captivatingly told case study vignettes of 21st century competitions that they were personally involved with, providing teams with practical step-by-step guidelines, tools and templates to help replicate these successes.
Details
Erscheinungsjahr: 2024
Fachbereich: Allgemeines
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 242
ISBN-13: 9781665754903
ISBN-10: 1665754907
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Phillips, Lynn
Hughes, Mel
Sloane, Stanton
Hersteller: Archway Publishing
Maße: 280 x 216 x 16 mm
Von/Mit: Lynn Phillips (u. a.)
Erscheinungsdatum: 26.03.2024
Gewicht: 0,913 kg
preigu-id: 128846663
Details
Erscheinungsjahr: 2024
Fachbereich: Allgemeines
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 242
ISBN-13: 9781665754903
ISBN-10: 1665754907
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Phillips, Lynn
Hughes, Mel
Sloane, Stanton
Hersteller: Archway Publishing
Maße: 280 x 216 x 16 mm
Von/Mit: Lynn Phillips (u. a.)
Erscheinungsdatum: 26.03.2024
Gewicht: 0,913 kg
preigu-id: 128846663
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