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Beschreibung
Jürgen Salenbacher examines the work of leading theorists in business culture before explaining how our success in exploring change rests on our ability to think creatively. Branding practises, he suggests, can help us, but we also need to cultivate creative thinking. This book is a unique resource for creative minds, entrepreneurs, and teams, but may also be used by anyone facing major life decisions.
Jürgen Salenbacher examines the work of leading theorists in business culture before explaining how our success in exploring change rests on our ability to think creatively. Branding practises, he suggests, can help us, but we also need to cultivate creative thinking. This book is a unique resource for creative minds, entrepreneurs, and teams, but may also be used by anyone facing major life decisions.
Über den Autor
Jürgen Salenbacher
Details
Erscheinungsjahr: 2013
Fachbereich: Betriebswirtschaft
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: 228 S.
ISBN-13: 9789063693152
ISBN-10: 906369315X
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Salenbacher, Jurgen
Hersteller: BIS Publishers
BIS Publishers B.V.
Verantwortliche Person für die EU: BIS Publishers, Timorplein 46, ?-1094 CC Amsterdam, bis@bispublishers.com
Maße: 216 x 139 x 20 mm
Von/Mit: Jurgen Salenbacher
Erscheinungsdatum: 02.12.2013
Gewicht: 0,385 kg
Artikel-ID: 106107586

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