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Cover: 9781911671428 | Corporate Social Responsibility is Not Public Relations | Waldron
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Corporate Social Responsibility is Not Public Relations
How to put CSR at the heart of your company and maximize the business benefits
Taschenbuch von Sangeeta Waldron
Sprache: Englisch

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Beschreibung
Research shows that CSR improves long-term business performance. This book argues that trust is at stake for every organization and is the reason why communications strategies must respond authentically. This book will define the real role of PR in CSR and what that relationship should be.
Research shows that CSR improves long-term business performance. This book argues that trust is at stake for every organization and is the reason why communications strategies must respond authentically. This book will define the real role of PR in CSR and what that relationship should be.
Über den Autor
Sangeeta Waldron is the founder of Serendipity PR & Media agency. She is an award-winning public relations and media professional and is the author of The PR Knowledge Book. She is often invited to events both nationally and globally, where she speaks about the media, CSR and diversity in business.
Details
Erscheinungsjahr: 2021
Fachbereich: Allgemeines
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781911671428
ISBN-10: 1911671421
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Waldron, Sangeeta
Hersteller: LID Publishing
Maße: 214 x 137 x 16 mm
Von/Mit: Sangeeta Waldron
Erscheinungsdatum: 18.02.2021
Gewicht: 0,294 kg
Artikel-ID: 119068492
Über den Autor
Sangeeta Waldron is the founder of Serendipity PR & Media agency. She is an award-winning public relations and media professional and is the author of The PR Knowledge Book. She is often invited to events both nationally and globally, where she speaks about the media, CSR and diversity in business.
Details
Erscheinungsjahr: 2021
Fachbereich: Allgemeines
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781911671428
ISBN-10: 1911671421
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Waldron, Sangeeta
Hersteller: LID Publishing
Maße: 214 x 137 x 16 mm
Von/Mit: Sangeeta Waldron
Erscheinungsdatum: 18.02.2021
Gewicht: 0,294 kg
Artikel-ID: 119068492
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