Dr Rolf Neise was the Global Head of Logistics Operations at BAT (British American Tobacco plc.) responsible for defining Logistics Excellence in the End-to-End Supply Chain. Prior to BAT, Dr Neise worked in several consultancies where he collected in-depth experience in reorganization and optimisation projects in different industries (automotive, telecommunication, chemistry) and companies across the world. He currently works as a lecturer at the International School of Management (ISM) in Germany and as a senior consultant supporting multinational companies in optimising their supply chain management and logistics structures.

Online resources: Powerpoints of key diagrams and tables and chapter summaries

Section - ONE: The Maritime Container Logistics Chain (MCLC); Chapter - 01: Global Container Trade - The Past and the Future [Eyden Samunderu, International School of Management (ISM), Dortmund, Germany]; Chapter - 02: The Maritime Container Transportation Chain (MCTC) [Rolf Neise, International School of Management (ISM), Hamburg, Germany]; Chapter - 03: History and Usage of Containers in Logistics and Beyond [Hildegard Buschmann, Merle & Sheppard, Wuppertal, Germany / New Zealand]; Section - TWO: The Effective Management of the MCLC; Chapter - 04: Empty Container Logistics - A Prospective Local Approach in the Port Of Hamburg [Marco Hofmann and Lillian Schmidt, Hamburg Port Authorities (HPA), Hamburg, Germany]; Chapter - 05: Port and Terminal Operations [Maik Ullrich and Michael Baumert, HPMPORT, Hamburg, Germany]; Chapter - 06: Multimodal Transport of Mining Equipment from Germany to Kazakhstan [Zhanat Abdugalimov, Anthony Beresford, and Stephen Pettit, Cardiff Business School, Cardiff, UK]; Chapter - 07: Cooperation and Collaboration between Shipping Lines [Alan Robertson, Webster Robertson Ltd, London, UK]; Chapter - 08: Collaboration in the Container Shipping Industry - New Technologies Enabling Collaboration between Shipping Lines and Terminals [Robert Inchausti, XVELA, Oakland, California, USA]; Section - THREE: The Integration of the MCLC into Global Supply Chain Management; Chapter - 09: Global SCM and Resulting Shippers' Requirements [Rolf Neise, International School of Management (ISM), Hamburg, Germany]; Chapter - 10: Advanced Benchmarking and Market Intelligence - A Key Instrument in Optimising Container Logistics Procurement [Björn Klippel, TIM Consult, Mannheim, Germany]; Chapter - 11: Formation of a Shipper Council to Improve Data Quality and Share Best Practices [Gregory Kefer, Infor Corporation, San Francisco, USA]; Chapter - 12: IoT Solutions in Maritime Logistics: Transports of Perishable Dairy Goods [Stefan Viehmann and Hans-Thoralf Bieber, Kuehne + Nagel (AG & Co. KG), Hamburg, Germany]; Chapter - 13: The Service-Dominant Perspective to Create Value in the Maritime Business [Qeis Kamran, International School of Management (ISM), Dortmund, Germany]; Chapter - 14: Industry Trends and Opportunities [Rolf Neise, International School of Management (ISM), Hamburg, Germany]