Sumner Redstone: A Passion to Win | Buch

Cover: 9780684862248 | A Passion to Win | Sumner Redstone | Buch | Englisch | 2001

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Sprache: Englisch

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Beschreibung

In one of the great business autobiographies of this or any other year, Sumner Redstone, at age 77, reveals, blow-by-blow, how he battled his way to control and ownership of a vast media and entertainment empire that includes Paramount Pictures, MTV, Nickelodeon, Blockbuster, Simon & Schuster, and now CBS. This is not the story of "a modern manager" such as a Jack Welch or a Gerald Levin; rather it is the story of the epic rise of a media giant, in the grand tradition of the Hearsts, Paleys, and Pulitzers. Redstone can proudly exclaim, "I AM VIACOM!"

A Passion to Win tells the whole extraordinary, inside story of his battles and friendships with Barry Diller, Paramount head Martin Davis; his abrupt firing of CEO Frank Biondi and Simon & Schuster CEO Richard Snyder, among others; and finally in an [...] billion merger, loosening his powerful grip to consent to CBS chief Mel Karmazin as Viacom COO. But the book also provides countless practical insights into his credo of "Content is King" and his amazing talent for negotiation -- perhaps unrivaled in the entire industry. At the heart of the book is the relentless drive that helped Redstone overcome every obstacle in the way of his [...] billion takeover of Paramount, one of the toughest and nastiest battles in modern media history.

Über den Autor

Sumner Redstone is chairman and chief executive officer of Viacom. He maintains residences in New York and Newton, Massachusetts.

Inhaltsverzeichnis

Contents

Acknowledgments

Prologue: The Fire This Time

1 Blockbuster Tanks

2 Breaking the Codes

3 National Amusements

4 Stick to What You Know

5 Viacom -- the Opening

6 Viacom -- the Battle

7 Viacom -- Running the Show

8 I Want My MTV

9 The Paramount Deal

10 The Deal from Hell

11 To Hell and Back

12 The Shakeout

13 We Are All Viacom

14 The Turnaround

15 Eye on the Future

Index

Erscheinungsjahr:	2001
Fachbereich:	Allgemeines
Genre:	Importe , Medienwissenschaften
Rubrik:	Wissenschaften
Thema:	Lexika
Medium:	Buch
Inhalt:	Gebunden
ISBN-13:	9780684862248
ISBN-10:	0684862247
Sprache:	Englisch
Einband:	Gebunden
Autor:	Redstone, Sumner
Orchester:	Knobler, Peter
Hersteller:	Simon & Schuster
Verantwortliche Person für die EU:	Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße:	235 x 157 x 24 mm
Von/Mit:	Sumner Redstone
Erscheinungsdatum:	05.06.2001
Gewicht:	0,678 kg

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