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- Acknowledgements
- Starting points
- The thirty guidelines
- Summary of the twelve main guidelines
- 1: Planning comes first
- 2: Organizing your material in a reader-centred structure
- 3: Writing short sentences and clear paragraphs
- 4: Preferring plain words
- 5: Writing concisely
- 6: Favouring active-voice verbs
- 7: Using vigorous verbs
- 8: Using vertical lists
- 9: Converting negative to positive
- 10: Using good punctuation
- 11: Using good grammar
- 12: Keeping errors in Czech: its time to Proof read
- 13: Dealing with some troublesome words and phrases
- 14: Using or avoiding foreign words
- 15: Undoing knotty noun strings
- 16: Reducing cross-references
- 17: Exploring and exploding some writing myths
- 18: Avoiding clichés
- 19: Pitching your writing at the right level
- 20: Writing sound starts and excellent endings
- 21: Creating better emails
- 22: Using inclusive language
- 23: Using alternatives to words alone
- 24: Caring enough about customers to write to them clearly
- 25: Overseeing colleagues' writing
- 26: Writing better instructions
- 27: Clarifying for the Web
- 28: Making legal language lucid
- 29: Writing low-literacy plain English
- 30: Clarifying page layout: some basics
- Appendix 1: Commonest words
- Appendix 2: A short history of plain-English moments
- Sources and notes
- Index
| Erscheinungsjahr: | 2020 |
|---|---|
| Fachbereich: | Erwachsenenbildung |
| Produktart: | Schulbücher |
| Rubrik: | Schule & Lernen |
| Thema: | Volkshochschule |
| Medium: | Taschenbuch |
| Reihe: | Oxford Paperback Reference |
| Inhalt: | Kartoniert / Broschiert |
| ISBN-13: | 9780198844617 |
| ISBN-10: | 0198844611 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: | Cutts, Martin |
| Auflage: | 5th edtion |
| Hersteller: | Oxford University Press |
| Abbildungen: | 15 illustrations |
| Maße: | 193 x 127 x 24 mm |
| Von/Mit: | Martin Cutts |
| Erscheinungsdatum: | 27.02.2020 |
| Gewicht: | 0,402 kg |
- Acknowledgements
- Starting points
- The thirty guidelines
- Summary of the twelve main guidelines
- 1: Planning comes first
- 2: Organizing your material in a reader-centred structure
- 3: Writing short sentences and clear paragraphs
- 4: Preferring plain words
- 5: Writing concisely
- 6: Favouring active-voice verbs
- 7: Using vigorous verbs
- 8: Using vertical lists
- 9: Converting negative to positive
- 10: Using good punctuation
- 11: Using good grammar
- 12: Keeping errors in Czech: its time to Proof read
- 13: Dealing with some troublesome words and phrases
- 14: Using or avoiding foreign words
- 15: Undoing knotty noun strings
- 16: Reducing cross-references
- 17: Exploring and exploding some writing myths
- 18: Avoiding clichés
- 19: Pitching your writing at the right level
- 20: Writing sound starts and excellent endings
- 21: Creating better emails
- 22: Using inclusive language
- 23: Using alternatives to words alone
- 24: Caring enough about customers to write to them clearly
- 25: Overseeing colleagues' writing
- 26: Writing better instructions
- 27: Clarifying for the Web
- 28: Making legal language lucid
- 29: Writing low-literacy plain English
- 30: Clarifying page layout: some basics
- Appendix 1: Commonest words
- Appendix 2: A short history of plain-English moments
- Sources and notes
- Index
| Erscheinungsjahr: | 2020 |
|---|---|
| Fachbereich: | Erwachsenenbildung |
| Produktart: | Schulbücher |
| Rubrik: | Schule & Lernen |
| Thema: | Volkshochschule |
| Medium: | Taschenbuch |
| Reihe: | Oxford Paperback Reference |
| Inhalt: | Kartoniert / Broschiert |
| ISBN-13: | 9780198844617 |
| ISBN-10: | 0198844611 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: | Cutts, Martin |
| Auflage: | 5th edtion |
| Hersteller: | Oxford University Press |
| Abbildungen: | 15 illustrations |
| Maße: | 193 x 127 x 24 mm |
| Von/Mit: | Martin Cutts |
| Erscheinungsdatum: | 27.02.2020 |
| Gewicht: | 0,402 kg |
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