48,85 €*
Versandkostenfrei per Post / DHL
Lieferzeit 1-2 Wochen
- Syllabus matching grid
- Unit 1 Understanding business activity
- 1.1.1: The purpose and nature of business activity
- 1.1.2: The importance of specialisation
- 1.2 Classification of businesses
- 1.2.1: Business activity in terms of primary, secondary and tertiary sectors
- 1.2.2: The private sector and the public sector in a mixed economy
- 1.3 Enterprise, business growth and size
- 1.3.1: Enterprise and entrepreneurs
- 1.3.2: Contents and benefits of a business plan and how business plans assist entrepreneurs
- 1.3.3: Why and how governments support start-ups
- 1.3.4: Business growth and measurement of size
- 1.3.5: Why some (new or established) businesses fail
- 1.4 Types of business organisation
- 1.4.1: Sole traders and partnerships
- 1.4.2: Other types of business organisation
- 1.4.3: Objectives, growth and business organisation
- 1.4.4: Limited and unlimited liability
- 1.4.5: Business organisations in the public sector
- 1.5 Business objectives and stakeholder objectives
- 1.5.1: Business objectives
- 1.5.2: Stakeholders and their different objectives
- 1.5.3: Objectives of private and and public sector enterprises
- Practice questions
- Unit 2 People in business
- 2.1 Motivating employees
- 2.1.1: Motivation
- 2.1.2: Why people work - the concept of human needs
- 2.1.3: Key motivational theories - Taylor and Herzberg
- 2.1.4: Methods of motivation - financial rewards
- 2.1.5: Methods of motivation - non-financial rewards
- 2.2 Organisation and management
- 2.2.1: Organisational charts
- 2.2.2: Roles and responsibilities
- 2.2.3: The role of management
- 2.2.4: Styles of leadership
- 2.2.5: Trade unions
- 2.3 Recruitment, selection and training
- 2.3.1: The recruitment and selection process
- 2.3.2: Recruiting and selecting in practice
- 2.3.3: Recommending who to employ?
- 2.3.4: Training and methods of training
- 2.3.5: Reducing the size of the workforce
- 2.3.6: Legal controls over employment issues
- 2.4 Internal and external communication
- 2.4.1: Communication
- 2.4.2: Internal communication
- 2.4.3: External communication
- Practice questions
- Unit 3 Marketing
- 3.1 Marketing, competition and the customer
- 3.1.1: The role of marketing
- 3.1.2: Market changes
- 3.1.3: Market segmentation
- 3.1.4: Mass markets and niche markets
- 3.2 Market research
- 3.2.1: Primary and secondary market research
- 3.2.2: Quantitative and qualitative research
- 3.2.3: Presentation and use of results
- 3.3 The marketing mix
- 3.3.1: The four P's
- 3.3.2: The product
- 3.3.3: The price
- 3.3.4: Place - distribution channels
- 3.3.5: Promotion
- 3.3.6: Technology and the marketing mix
- 3.4 Marketing strategy
- 3.4.1: Elements of a marketing strategy
- 3.4.2: Legal controls related to marketing
- 3.4.3: Opportunities and threats of entering overseas markets
- Practice questions
- Unit 4 Operations management
- 4.1 Production of goods and services
- 4.1.1: The meaning of production
- 4.1.2: Lean production
- 4.1.3: The main methods of production
- 4.1.4: How technology has changed production methods
- 4.2 Costs, scale of production and breakeven analysis
- 4.2.1: Identify and classify costs
- 4.2.2: Economies and diseconomies of scale
- 4.2.3: Break-even analysis
- 4.2.4: Break-even and margin of safety
- 4.3 Achieving quality production
- 4.3.1: What quality means
- 4.4 Location decisions
- 4.4.1: Factors influencing location and relocation
- Practice questions
- Unit 5 Financial information and decisions
- 5.1 Business finance: needs and sources
- 5.1.1: The need for business finance
- 5.1.2: Major sources of finance
- 5.1.3: Sources of internal and external finance
- 5.1.4: How to choose finance
- 5.2 Cash flow forecasting and working capital
- 5.2.1: Cash-flow and cash-flow forecasting
- 5.2.2: Working capital
- 5.3 Income statements
- 5.3.1: What profit is and why it is important
- 5.3.2: How profit is made
- 5.3.3: Income statements
- 5.4 Statement of financial position
- 5.4.1: The main elements of a statement of financial position
- 5.4.2: Further analysis of the statement of financial position
- 5.5 Analysis of accounts (financial statements)
- 5.5.1: Profitability analysis
- 5.5.2: Liquidity
- 5.5.3: Why and how accounts are used
- Practice questions
- Unit 6 External influences on business activity
- 6.1 Economic issues
- 6.1.1: Business cycle
- 6.1.2: Government control of the economy and business
- 6.1.3: Reasons for government intervention in the economy
- 6.1.4: Taxes and interest rates
- 6.2 Environmental and ethical issues
- 6.2.1: Environmental concerns and issues that affect business
- 6.2.2: External costs and benefits
- 6.2.3: Legal controls and environmental issues
- 6.2.3: Ethical issues
- 6.3 Business and the international economy
- 6.3.1: The importance of globalisation
- 6.3.2: Importance and growth of multinational companies
- 6.3.3: The impact of exchange rate changes
- Practice questions
- Glossary of key terms
- Index
| Erscheinungsjahr: | 2018 |
|---|---|
| Produktart: | Schulbücher |
| Rubrik: | Schule & Lernen |
| Medium: | Taschenbuch |
| Seiten: | 216 |
| Inhalt: | Bundle |
| ISBN-13: | 9780198424864 |
| ISBN-10: | 0198424868 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: |
King, Jane
Dransfield, Robert |
| Hersteller: | Oxford University Press |
| Maße: | 264 x 197 x 15 mm |
| Von/Mit: | Jane King (u. a.) |
| Erscheinungsdatum: | 05.04.2018 |
| Gewicht: | 0,518 kg |
- Syllabus matching grid
- Unit 1 Understanding business activity
- 1.1.1: The purpose and nature of business activity
- 1.1.2: The importance of specialisation
- 1.2 Classification of businesses
- 1.2.1: Business activity in terms of primary, secondary and tertiary sectors
- 1.2.2: The private sector and the public sector in a mixed economy
- 1.3 Enterprise, business growth and size
- 1.3.1: Enterprise and entrepreneurs
- 1.3.2: Contents and benefits of a business plan and how business plans assist entrepreneurs
- 1.3.3: Why and how governments support start-ups
- 1.3.4: Business growth and measurement of size
- 1.3.5: Why some (new or established) businesses fail
- 1.4 Types of business organisation
- 1.4.1: Sole traders and partnerships
- 1.4.2: Other types of business organisation
- 1.4.3: Objectives, growth and business organisation
- 1.4.4: Limited and unlimited liability
- 1.4.5: Business organisations in the public sector
- 1.5 Business objectives and stakeholder objectives
- 1.5.1: Business objectives
- 1.5.2: Stakeholders and their different objectives
- 1.5.3: Objectives of private and and public sector enterprises
- Practice questions
- Unit 2 People in business
- 2.1 Motivating employees
- 2.1.1: Motivation
- 2.1.2: Why people work - the concept of human needs
- 2.1.3: Key motivational theories - Taylor and Herzberg
- 2.1.4: Methods of motivation - financial rewards
- 2.1.5: Methods of motivation - non-financial rewards
- 2.2 Organisation and management
- 2.2.1: Organisational charts
- 2.2.2: Roles and responsibilities
- 2.2.3: The role of management
- 2.2.4: Styles of leadership
- 2.2.5: Trade unions
- 2.3 Recruitment, selection and training
- 2.3.1: The recruitment and selection process
- 2.3.2: Recruiting and selecting in practice
- 2.3.3: Recommending who to employ?
- 2.3.4: Training and methods of training
- 2.3.5: Reducing the size of the workforce
- 2.3.6: Legal controls over employment issues
- 2.4 Internal and external communication
- 2.4.1: Communication
- 2.4.2: Internal communication
- 2.4.3: External communication
- Practice questions
- Unit 3 Marketing
- 3.1 Marketing, competition and the customer
- 3.1.1: The role of marketing
- 3.1.2: Market changes
- 3.1.3: Market segmentation
- 3.1.4: Mass markets and niche markets
- 3.2 Market research
- 3.2.1: Primary and secondary market research
- 3.2.2: Quantitative and qualitative research
- 3.2.3: Presentation and use of results
- 3.3 The marketing mix
- 3.3.1: The four P's
- 3.3.2: The product
- 3.3.3: The price
- 3.3.4: Place - distribution channels
- 3.3.5: Promotion
- 3.3.6: Technology and the marketing mix
- 3.4 Marketing strategy
- 3.4.1: Elements of a marketing strategy
- 3.4.2: Legal controls related to marketing
- 3.4.3: Opportunities and threats of entering overseas markets
- Practice questions
- Unit 4 Operations management
- 4.1 Production of goods and services
- 4.1.1: The meaning of production
- 4.1.2: Lean production
- 4.1.3: The main methods of production
- 4.1.4: How technology has changed production methods
- 4.2 Costs, scale of production and breakeven analysis
- 4.2.1: Identify and classify costs
- 4.2.2: Economies and diseconomies of scale
- 4.2.3: Break-even analysis
- 4.2.4: Break-even and margin of safety
- 4.3 Achieving quality production
- 4.3.1: What quality means
- 4.4 Location decisions
- 4.4.1: Factors influencing location and relocation
- Practice questions
- Unit 5 Financial information and decisions
- 5.1 Business finance: needs and sources
- 5.1.1: The need for business finance
- 5.1.2: Major sources of finance
- 5.1.3: Sources of internal and external finance
- 5.1.4: How to choose finance
- 5.2 Cash flow forecasting and working capital
- 5.2.1: Cash-flow and cash-flow forecasting
- 5.2.2: Working capital
- 5.3 Income statements
- 5.3.1: What profit is and why it is important
- 5.3.2: How profit is made
- 5.3.3: Income statements
- 5.4 Statement of financial position
- 5.4.1: The main elements of a statement of financial position
- 5.4.2: Further analysis of the statement of financial position
- 5.5 Analysis of accounts (financial statements)
- 5.5.1: Profitability analysis
- 5.5.2: Liquidity
- 5.5.3: Why and how accounts are used
- Practice questions
- Unit 6 External influences on business activity
- 6.1 Economic issues
- 6.1.1: Business cycle
- 6.1.2: Government control of the economy and business
- 6.1.3: Reasons for government intervention in the economy
- 6.1.4: Taxes and interest rates
- 6.2 Environmental and ethical issues
- 6.2.1: Environmental concerns and issues that affect business
- 6.2.2: External costs and benefits
- 6.2.3: Legal controls and environmental issues
- 6.2.3: Ethical issues
- 6.3 Business and the international economy
- 6.3.1: The importance of globalisation
- 6.3.2: Importance and growth of multinational companies
- 6.3.3: The impact of exchange rate changes
- Practice questions
- Glossary of key terms
- Index
| Erscheinungsjahr: | 2018 |
|---|---|
| Produktart: | Schulbücher |
| Rubrik: | Schule & Lernen |
| Medium: | Taschenbuch |
| Seiten: | 216 |
| Inhalt: | Bundle |
| ISBN-13: | 9780198424864 |
| ISBN-10: | 0198424868 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: |
King, Jane
Dransfield, Robert |
| Hersteller: | Oxford University Press |
| Maße: | 264 x 197 x 15 mm |
| Von/Mit: | Jane King (u. a.) |
| Erscheinungsdatum: | 05.04.2018 |
| Gewicht: | 0,518 kg |
Ähnliche Produkte
Lieferzeit 4-7 Werktage
Lieferzeit 4-7 Werktage
Lieferzeit 4-7 Werktage
Lieferzeit 4-7 Werktage
Lieferzeit 4-7 Werktage
Lieferzeit 4-7 Werktage
Lieferzeit 4-7 Werktage
Lieferzeit 1-2 Wochen
Lieferzeit 1-2 Wochen
Lieferzeit 1-2 Wochen