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Beschreibung
This revised set of resources for Cambridge IGCSE, IGCSE (9-1) and O Level Business Studies syllabuses (0450, 0986, 7115) is thoroughly updated for first examinations from 2020.
This revised set of resources for Cambridge IGCSE, IGCSE (9-1) and O Level Business Studies syllabuses (0450, 0986, 7115) is thoroughly updated for first examinations from 2020.
Inhaltsverzeichnis
How to use this book; Introduction; Developing skills; Section 1. Understanding business activity: 1. Business activity; 2. Classification of businesses; 3. Enterprise, business growth and size; 4. Types of business organisation; 5. Business objectives and stakeholder objectives; Exam-style questions; Section 2. People in business: 6. Motivating workers; 7. Organisation and management; 8. Recruitment, selection and training of employees; 9. Internal and external communication; Exam-style questions; Section 3. Marketing: 10. Marketing, competition and the customer; 11. Market research; 12. Marketing mix: product and price; 13. Marketing mix: place and promotion; 14. Marketing strategy; Exam-style questions; Section 4. Operations management: 15. Production of goods and services; 16. Costs, scale of production and break-even analysis; 17. Achieving quality production; 18. Location decisions; Exam-style questions; Section 5. Financial information and decisions: 19. Business finance: needs and sources; 20. Cash-flow forecasting and working capital; 21. Income statements; 22. Statement of financial position; 23. Analysis of accounts; Exam-style questions; Improve your answer; Section 6. External influences on business activity: 24. Economic issues; 25. Environmental and ethical issues; 26. Business and the international economy; Exam-style questions; Index; Acknowledgements.
Details
Erscheinungsjahr: | 2019 |
---|---|
Produktart: | Schulbücher |
Rubrik: | Schule & Lernen |
Medium: | Taschenbuch |
Seiten: | 126 |
Inhalt: | Kartoniert / Broschiert |
ISBN-13: | 9781108710008 |
ISBN-10: | 110871000X |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: |
Smith, Alex
Jain, Veenu |
Hersteller: | Cambridge University Press |
Maße: | 274 x 220 x 10 mm |
Von/Mit: | Alex Smith (u. a.) |
Erscheinungsdatum: | 14.03.2019 |
Gewicht: | 0,341 kg |
Inhaltsverzeichnis
How to use this book; Introduction; Developing skills; Section 1. Understanding business activity: 1. Business activity; 2. Classification of businesses; 3. Enterprise, business growth and size; 4. Types of business organisation; 5. Business objectives and stakeholder objectives; Exam-style questions; Section 2. People in business: 6. Motivating workers; 7. Organisation and management; 8. Recruitment, selection and training of employees; 9. Internal and external communication; Exam-style questions; Section 3. Marketing: 10. Marketing, competition and the customer; 11. Market research; 12. Marketing mix: product and price; 13. Marketing mix: place and promotion; 14. Marketing strategy; Exam-style questions; Section 4. Operations management: 15. Production of goods and services; 16. Costs, scale of production and break-even analysis; 17. Achieving quality production; 18. Location decisions; Exam-style questions; Section 5. Financial information and decisions: 19. Business finance: needs and sources; 20. Cash-flow forecasting and working capital; 21. Income statements; 22. Statement of financial position; 23. Analysis of accounts; Exam-style questions; Improve your answer; Section 6. External influences on business activity: 24. Economic issues; 25. Environmental and ethical issues; 26. Business and the international economy; Exam-style questions; Index; Acknowledgements.
Details
Erscheinungsjahr: | 2019 |
---|---|
Produktart: | Schulbücher |
Rubrik: | Schule & Lernen |
Medium: | Taschenbuch |
Seiten: | 126 |
Inhalt: | Kartoniert / Broschiert |
ISBN-13: | 9781108710008 |
ISBN-10: | 110871000X |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: |
Smith, Alex
Jain, Veenu |
Hersteller: | Cambridge University Press |
Maße: | 274 x 220 x 10 mm |
Von/Mit: | Alex Smith (u. a.) |
Erscheinungsdatum: | 14.03.2019 |
Gewicht: | 0,341 kg |
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