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Cover: 9780521724579 | Cambridge English for the Media Student's Book with Audio CD | Buch
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Cambridge English for the Media Student's Book with Audio CD
Taschenbuch von Nick Ceramella (u. a.)
Sprache: Englisch

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Beschreibung
Cambridge English for the Media develops the communication skills and specialist English language knowledge of media students and professionals, enabling them to work more confidently and effectively. Covering a range of media-related fields including newspapers, television, radio and marketing, the eight standalone units enable students to concentrate on the areas that are most relevant to them. As well as teaching specialist language, the course also develops job-specific skills such as writing headlines, producing advertisements, scheduling programmes and preparing a pitch. Authentic teaching materials such as newspaper articles, adapted film scripts and blogs help prepare learners for real working life. The course requires no specialist knowledge on the part of the teacher and comprehensive teacher's notes are available online.
Cambridge English for the Media develops the communication skills and specialist English language knowledge of media students and professionals, enabling them to work more confidently and effectively. Covering a range of media-related fields including newspapers, television, radio and marketing, the eight standalone units enable students to concentrate on the areas that are most relevant to them. As well as teaching specialist language, the course also develops job-specific skills such as writing headlines, producing advertisements, scheduling programmes and preparing a pitch. Authentic teaching materials such as newspaper articles, adapted film scripts and blogs help prepare learners for real working life. The course requires no specialist knowledge on the part of the teacher and comprehensive teacher's notes are available online.
Inhaltsverzeichnis
1. Newspapers; 2. Radio; 3. Magazine; 4. Television; 5. Film; 6. New media; 7. Advertising; 8. Marketing; Audioscript; Answer key; Acknowledgements.
Details
Erscheinungsjahr: 2008
Fachbereich: Erwachsenenbildung
Produktart: Schulbücher
Rubrik: Schule & Lernen
Thema: Volkshochschule
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9780521724579
ISBN-10: 0521724570
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Ceramella, Nick
Lee, Elizabeth
Hersteller: Cambridge University Press
Maße: 244 x 188 x 10 mm
Von/Mit: Nick Ceramella (u. a.)
Erscheinungsdatum: 27.11.2008
Gewicht: 0,285 kg
Artikel-ID: 101282778
Inhaltsverzeichnis
1. Newspapers; 2. Radio; 3. Magazine; 4. Television; 5. Film; 6. New media; 7. Advertising; 8. Marketing; Audioscript; Answer key; Acknowledgements.
Details
Erscheinungsjahr: 2008
Fachbereich: Erwachsenenbildung
Produktart: Schulbücher
Rubrik: Schule & Lernen
Thema: Volkshochschule
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9780521724579
ISBN-10: 0521724570
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Ceramella, Nick
Lee, Elizabeth
Hersteller: Cambridge University Press
Maße: 244 x 188 x 10 mm
Von/Mit: Nick Ceramella (u. a.)
Erscheinungsdatum: 27.11.2008
Gewicht: 0,285 kg
Artikel-ID: 101282778
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