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What Would Google Do?
Taschenbuch von Jeff Jarvis
Sprache: Englisch

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Beschreibung

In a book that's one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google, the fastest-growing company in history, to discover forty clear and straightforward rules to manage and live by. At the same time, he illuminates the new worldview of the internet generation: how it challenges and destroys?but also opens up?vast new opportunities. His findings are counterintuitive, imaginative, practical, and above all visionary, giving readers a glimpse of how everyone and everything?from corporations to governments, nations to individuals?must evolve in the Google era.

What Would Google Do? is an astonishing, mind-opening book that, in the end, is not about Google. It's about you.

In a book that's one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google, the fastest-growing company in history, to discover forty clear and straightforward rules to manage and live by. At the same time, he illuminates the new worldview of the internet generation: how it challenges and destroys?but also opens up?vast new opportunities. His findings are counterintuitive, imaginative, practical, and above all visionary, giving readers a glimpse of how everyone and everything?from corporations to governments, nations to individuals?must evolve in the Google era.

What Would Google Do? is an astonishing, mind-opening book that, in the end, is not about Google. It's about you.

Über den Autor

Jeff Jarvis is the proprietor of one of the web's most popular and respected blogs about media, [...]. He heads the Tow-Knight Center for Entrepreneurial Journalism at the City University of New York. He was named one of a hundred worldwide media leaders by the World Economic Forum at Davos in 2007?11 and was the creator and founding editor of Entertainment Weekly magazine. He is the author of the forthcoming book Public Parts: How Sharing in the Digital Age Improves the Way We Work and Live.

Details
Erscheinungsjahr: 2011
Fachbereich: Management
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 288
ISBN-13: 9780061709692
ISBN-10: 0061709697
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Jarvis, Jeff
Hersteller: HarperCollins
Maße: 209 x 136 x 20 mm
Von/Mit: Jeff Jarvis
Erscheinungsdatum: 20.09.2011
Gewicht: 0,219 kg
preigu-id: 107014155
Über den Autor

Jeff Jarvis is the proprietor of one of the web's most popular and respected blogs about media, [...]. He heads the Tow-Knight Center for Entrepreneurial Journalism at the City University of New York. He was named one of a hundred worldwide media leaders by the World Economic Forum at Davos in 2007?11 and was the creator and founding editor of Entertainment Weekly magazine. He is the author of the forthcoming book Public Parts: How Sharing in the Digital Age Improves the Way We Work and Live.

Details
Erscheinungsjahr: 2011
Fachbereich: Management
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 288
ISBN-13: 9780061709692
ISBN-10: 0061709697
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Jarvis, Jeff
Hersteller: HarperCollins
Maße: 209 x 136 x 20 mm
Von/Mit: Jeff Jarvis
Erscheinungsdatum: 20.09.2011
Gewicht: 0,219 kg
preigu-id: 107014155
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