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Cover: 9780123708960 | Visual Thinking for Design | Colin Ware | Taschenbuch | Englisch
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Visual Thinking for Design
Taschenbuch von Colin Ware
Sprache: Englisch

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Beschreibung
Visual Thinking brings the science of perception to the art of design. Designers increasingly need to present information in ways that aid their audience's thinking process. Fortunately, results from the relatively new science of human visual perception provide valuable guidance.

In this book, Colin Ware takes what we now know about perception, cognition, and attention and transforms it into concrete advice that designers can directly apply. He demonstrates how designs can be considered as tools for cognition - extensions of the viewer's brain in much the same way that a hammer is an extension of the user's hand. The book includes hundreds of examples, many in the form of integrated text and full-color diagrams.

Experienced professional designers and students alike will learn how to maximize the power of the information tools they design for the people who use them.

Visual Thinking brings the science of perception to the art of design. Designers increasingly need to present information in ways that aid their audience's thinking process. Fortunately, results from the relatively new science of human visual perception provide valuable guidance.

In this book, Colin Ware takes what we now know about perception, cognition, and attention and transforms it into concrete advice that designers can directly apply. He demonstrates how designs can be considered as tools for cognition - extensions of the viewer's brain in much the same way that a hammer is an extension of the user's hand. The book includes hundreds of examples, many in the form of integrated text and full-color diagrams.

Experienced professional designers and students alike will learn how to maximize the power of the information tools they design for the people who use them.

Inhaltsverzeichnis
VISUAL QUERIES WHAT WE CAN EASILY SEE STRUCTURING TWO DIMENSIONAL SPACE COLOR GETTING THE INFORMATION: VISUAL SPACE AND TIME VISUAL OBJECTS, WORDS, AND MEANING VISUAL AND VERBAL NARRATIVE CREATIVE META SEEING THE DANCE OF MEANING
Details
Erscheinungsjahr: 2008
Genre: Kunst
Rubrik: Kunst & Musik
Thema: Innenarchitektur & Design
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9780123708960
ISBN-10: 0123708966
Sprache: Englisch
Herstellernummer: B978-0-12-370896-0.X0001-7
Autor: Ware, Colin
Hersteller: Morgan Kaufmann
Maße: 9 x 195 x 240 mm
Von/Mit: Colin Ware
Erscheinungsdatum: 09.04.2008
Gewicht: 0,471 kg
Artikel-ID: 121733778
Inhaltsverzeichnis
VISUAL QUERIES WHAT WE CAN EASILY SEE STRUCTURING TWO DIMENSIONAL SPACE COLOR GETTING THE INFORMATION: VISUAL SPACE AND TIME VISUAL OBJECTS, WORDS, AND MEANING VISUAL AND VERBAL NARRATIVE CREATIVE META SEEING THE DANCE OF MEANING
Details
Erscheinungsjahr: 2008
Genre: Kunst
Rubrik: Kunst & Musik
Thema: Innenarchitektur & Design
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9780123708960
ISBN-10: 0123708966
Sprache: Englisch
Herstellernummer: B978-0-12-370896-0.X0001-7
Autor: Ware, Colin
Hersteller: Morgan Kaufmann
Maße: 9 x 195 x 240 mm
Von/Mit: Colin Ware
Erscheinungsdatum: 09.04.2008
Gewicht: 0,471 kg
Artikel-ID: 121733778
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