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Visual Research
An Introduction to Research Methods in Graphic Design
Taschenbuch von Russell Bestley (u. a.)
Sprache: Englisch

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Beschreibung
Packed with more than 200 colour illustrations, Visual Research explores a range of research methods that can be used by graphic designers and visual communicators in the development of clear and purposeful design solutions. The book introduces key terms and theories that underlie design research; examining the importance of visual grammar and design literacy, audience, communication theory and semiotics.
Packed with more than 200 colour illustrations, Visual Research explores a range of research methods that can be used by graphic designers and visual communicators in the development of clear and purposeful design solutions. The book introduces key terms and theories that underlie design research; examining the importance of visual grammar and design literacy, audience, communication theory and semiotics.
Über den Autor
Dr. Russell Bestley is Principal Lecturer in Graphic Design at London College of Communication, UK. Russell also teaches on the MA Graphic Design program.

Paul McNeil is a graphic designer with experience in corporate and brand communications. He is a co-founder of MuirMcNeil, specialising in typography, systems and information design, and works as a Senior Lecturer in Typography at the London College of Communication, UK.
Inhaltsverzeichnis
Foreword
Introduction

Chapter 1: Why Research?
Chapter 2: Design Literacy
Chapter 3: Analysis and Proposition
Chapter 4: Visual Comparisons
Chapter 5: Theory in Practice
Chapter 6: Audience and Message
Chapter 7: Process and Materials
Chapter 8: Synthesis
Chapter 9: Key Concepts
Appendices
Further Reading
Contributing Designers
Index
Acknowledgments
Details
Erscheinungsjahr: 2022
Genre: Kunst
Rubrik: Kunst & Musik
Thema: Innenarchitektur & Design
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781350160569
ISBN-10: 1350160563
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Bestley, Russell
McNeil, Paul
Auflage: 4. Auflage
Hersteller: Bloomsbury Academic
Bloomsbury Visual Arts
Abbildungen: 200 colour illus
Maße: 270 x 214 x 15 mm
Von/Mit: Russell Bestley (u. a.)
Erscheinungsdatum: 08.09.2022
Gewicht: 0,868 kg
Artikel-ID: 120978321
Über den Autor
Dr. Russell Bestley is Principal Lecturer in Graphic Design at London College of Communication, UK. Russell also teaches on the MA Graphic Design program.

Paul McNeil is a graphic designer with experience in corporate and brand communications. He is a co-founder of MuirMcNeil, specialising in typography, systems and information design, and works as a Senior Lecturer in Typography at the London College of Communication, UK.
Inhaltsverzeichnis
Foreword
Introduction

Chapter 1: Why Research?
Chapter 2: Design Literacy
Chapter 3: Analysis and Proposition
Chapter 4: Visual Comparisons
Chapter 5: Theory in Practice
Chapter 6: Audience and Message
Chapter 7: Process and Materials
Chapter 8: Synthesis
Chapter 9: Key Concepts
Appendices
Further Reading
Contributing Designers
Index
Acknowledgments
Details
Erscheinungsjahr: 2022
Genre: Kunst
Rubrik: Kunst & Musik
Thema: Innenarchitektur & Design
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781350160569
ISBN-10: 1350160563
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Bestley, Russell
McNeil, Paul
Auflage: 4. Auflage
Hersteller: Bloomsbury Academic
Bloomsbury Visual Arts
Abbildungen: 200 colour illus
Maße: 270 x 214 x 15 mm
Von/Mit: Russell Bestley (u. a.)
Erscheinungsdatum: 08.09.2022
Gewicht: 0,868 kg
Artikel-ID: 120978321
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