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Cover: 9780415253970 | Understanding Media | Marshall McLuhan | Taschenbuch | Englisch | 2001
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Understanding Media
Taschenbuch von Marshall McLuhan
Sprache: Englisch

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Beschreibung

Understanding Media: the most important book ever written on communication. Ignore its message at your peril.

Understanding Media: the most important book ever written on communication. Ignore its message at your peril.

Über den Autor
Marshall McLuhan (1911-1980) Communications theorist, born in Canada. He is known as the original "high guru" of media culture and appeared in Woody Allen's Annie Hall as himself.
Inhaltsverzeichnis
Part 1: Introduction 1. Medium Is the Message 2. Media Hot and Cold 3. Reversal of the Overheated Medium 4. The Gadget Lover: Narcissus as Narcosis 5. Hybrid Energy: Les Liaisons Dangereuses 6. Media as Translators 7. Challenge and Collapse: The Nemesis of Creativity Part 2: 8. The Spoken Word: Flower or Evil? 9. The Written Word: An Eye for an Ear 10. Roads and Paper Routes 11. Number: Profile of the Crowd 12. Clothing: Our Extended Skin 13. Housing: New Look and New Outlook 14. Money: The Poor Man's Credit Card 15. Clocks: The Scent of Time 16. The Print: How to Dig It 17. Comics: Mad Vestibule to TV 18. The Printed Word: Architect of Nationalism 19. Wheel, Bicycle, and Airplane 20. The Photograph: The Brothel-without-Walls 21. Press: Government by News Leak 22. Motorcar: The Mechanical Bride 23. Ads: Keeping Upset with the Joneses 24. Games: The Extensions of Man 25. Telegraph: The Social Hormone 26. The Typewriter: Into the Age of the Iron Whim 27. The Telephone: Sounding Brass or Tinkling Symbol? 28. The Phonograph: The Toy That Shrank the National Chest 29. Movies: The Reel World 30. Radio: the Tribal Drum 31. Television: The Timid Giant 32. Weapons: War of the Icons 33. Automation: Learning a Living
Details
Erscheinungsjahr: 2001
Fachbereich: Allgemeines
Genre: Medienwissenschaften
Rubrik: Wissenschaften
Thema: Lexika
Medium: Taschenbuch
Seiten: 400
Inhalt: Einband - flex.(Paperback)
ISBN-13: 9780415253970
ISBN-10: 0415253977
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: McLuhan, Marshall
Hersteller: Taylor & Francis Ltd
Maße: 198 x 130 x 25 mm
Von/Mit: Marshall McLuhan
Erscheinungsdatum: 18.05.2001
Gewicht: 0,427 kg
preigu-id: 104773804
Über den Autor
Marshall McLuhan (1911-1980) Communications theorist, born in Canada. He is known as the original "high guru" of media culture and appeared in Woody Allen's Annie Hall as himself.
Inhaltsverzeichnis
Part 1: Introduction 1. Medium Is the Message 2. Media Hot and Cold 3. Reversal of the Overheated Medium 4. The Gadget Lover: Narcissus as Narcosis 5. Hybrid Energy: Les Liaisons Dangereuses 6. Media as Translators 7. Challenge and Collapse: The Nemesis of Creativity Part 2: 8. The Spoken Word: Flower or Evil? 9. The Written Word: An Eye for an Ear 10. Roads and Paper Routes 11. Number: Profile of the Crowd 12. Clothing: Our Extended Skin 13. Housing: New Look and New Outlook 14. Money: The Poor Man's Credit Card 15. Clocks: The Scent of Time 16. The Print: How to Dig It 17. Comics: Mad Vestibule to TV 18. The Printed Word: Architect of Nationalism 19. Wheel, Bicycle, and Airplane 20. The Photograph: The Brothel-without-Walls 21. Press: Government by News Leak 22. Motorcar: The Mechanical Bride 23. Ads: Keeping Upset with the Joneses 24. Games: The Extensions of Man 25. Telegraph: The Social Hormone 26. The Typewriter: Into the Age of the Iron Whim 27. The Telephone: Sounding Brass or Tinkling Symbol? 28. The Phonograph: The Toy That Shrank the National Chest 29. Movies: The Reel World 30. Radio: the Tribal Drum 31. Television: The Timid Giant 32. Weapons: War of the Icons 33. Automation: Learning a Living
Details
Erscheinungsjahr: 2001
Fachbereich: Allgemeines
Genre: Medienwissenschaften
Rubrik: Wissenschaften
Thema: Lexika
Medium: Taschenbuch
Seiten: 400
Inhalt: Einband - flex.(Paperback)
ISBN-13: 9780415253970
ISBN-10: 0415253977
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: McLuhan, Marshall
Hersteller: Taylor & Francis Ltd
Maße: 198 x 130 x 25 mm
Von/Mit: Marshall McLuhan
Erscheinungsdatum: 18.05.2001
Gewicht: 0,427 kg
preigu-id: 104773804
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