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Beschreibung
Engineers plan transport systems, people use them. But the ways in which an engineer measures success – speed, journey time, efficiency – are often not the way that passengers think about a good trip. We are not cargo. We choose how and when to travel, influenced not only by speed and time but by habit, status, comfort, variety – and many other factors that engineering equations don’t capture at all.
As we near the practical, physical limits of speed, capacity and punctuality, the greatest hope for a brighter future lies in adapting transport to more human wants and needs. Behavioural science has immense potential to improve the design of roads, railways, planes and pavements – as well as the ways in which we use them – but only when we embrace the messier reality of transport for humans.
This is the moment. Climate change, the coronavirus pandemic and changing work–life priorities are shaking up long-held assumptions. There is a new way forward. This book maps out how to design transport for humans.
As we near the practical, physical limits of speed, capacity and punctuality, the greatest hope for a brighter future lies in adapting transport to more human wants and needs. Behavioural science has immense potential to improve the design of roads, railways, planes and pavements – as well as the ways in which we use them – but only when we embrace the messier reality of transport for humans.
This is the moment. Climate change, the coronavirus pandemic and changing work–life priorities are shaking up long-held assumptions. There is a new way forward. This book maps out how to design transport for humans.
Engineers plan transport systems, people use them. But the ways in which an engineer measures success – speed, journey time, efficiency – are often not the way that passengers think about a good trip. We are not cargo. We choose how and when to travel, influenced not only by speed and time but by habit, status, comfort, variety – and many other factors that engineering equations don’t capture at all.
As we near the practical, physical limits of speed, capacity and punctuality, the greatest hope for a brighter future lies in adapting transport to more human wants and needs. Behavioural science has immense potential to improve the design of roads, railways, planes and pavements – as well as the ways in which we use them – but only when we embrace the messier reality of transport for humans.
This is the moment. Climate change, the coronavirus pandemic and changing work–life priorities are shaking up long-held assumptions. There is a new way forward. This book maps out how to design transport for humans.
As we near the practical, physical limits of speed, capacity and punctuality, the greatest hope for a brighter future lies in adapting transport to more human wants and needs. Behavioural science has immense potential to improve the design of roads, railways, planes and pavements – as well as the ways in which we use them – but only when we embrace the messier reality of transport for humans.
This is the moment. Climate change, the coronavirus pandemic and changing work–life priorities are shaking up long-held assumptions. There is a new way forward. This book maps out how to design transport for humans.
Über den Autor
By Pete Dyson and Rory Sutherland
Details
| Erscheinungsjahr: | 2021 |
|---|---|
| Fachbereich: | Bau- und Umwelttechnik |
| Genre: | Importe, Technik |
| Rubrik: | Naturwissenschaften & Technik |
| Medium: | Taschenbuch |
| Reihe: | Perspectives |
| Inhalt: | Kartoniert / Broschiert |
| ISBN-13: | 9781913019358 |
| ISBN-10: | 1913019357 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: |
Dyson, Pete
Sutherland, Rory |
| Hersteller: |
London Publishing Partnership
Perspectives |
| Verantwortliche Person für die EU: | Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
| Maße: | 212 x 138 x 18 mm |
| Von/Mit: | Pete Dyson (u. a.) |
| Erscheinungsdatum: | 15.12.2021 |
| Gewicht: | 0,366 kg |