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Transnational Hallyu
The Globalization of Korean Digital and Popular Culture
Taschenbuch von Kyong Yoon Yong Jin (u. a.)

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Beschreibung
While the influence of Western, Anglophone popular culture has continued in the global cultural market, the Korean cultural industry has substantially developed and globally exported its various cultural products, such as television programs, pop music, video games and films. The global circulation of Korean popular culture is known as the Korean wave, or Hallyu. Given its empirical scope and theoretical contributions, this book will be highly appealing to any scholar or student interested in media globalization and contemporary Asia popular culture. These chapters present the evolution of Hallyu as a transnational process and addresses two distinctive aspects of the recent Hallyu phenomenon - digital technology integration and global reach. This book will be the first monograph to comprehensively and comparatively examine the translational flows of Hallyu through extensive field studies conducted in the US, Canada, Chile, Spain and Germany.
While the influence of Western, Anglophone popular culture has continued in the global cultural market, the Korean cultural industry has substantially developed and globally exported its various cultural products, such as television programs, pop music, video games and films. The global circulation of Korean popular culture is known as the Korean wave, or Hallyu. Given its empirical scope and theoretical contributions, this book will be highly appealing to any scholar or student interested in media globalization and contemporary Asia popular culture. These chapters present the evolution of Hallyu as a transnational process and addresses two distinctive aspects of the recent Hallyu phenomenon - digital technology integration and global reach. This book will be the first monograph to comprehensively and comparatively examine the translational flows of Hallyu through extensive field studies conducted in the US, Canada, Chile, Spain and Germany.
Details
Erscheinungsjahr: 2023
Genre: Importe
Medium: Taschenbuch
Reihe: Asian Cultural Studies: Transnational and Dialogic Approaches
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781538146989
ISBN-10: 1538146983
Einband: Kartoniert / Broschiert
Autor: Jin, Kyong Yoon Yong
Yoon, Kyong
Min, Wonjung
Hersteller: Rowman & Littlefield Publishers
Verantwortliche Person für die EU: preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Abbildungen: 3 Illustrations; Charts; 2 Tables, unspecified
Maße: 229 x 152 x 11 mm
Von/Mit: Kyong Yoon Yong Jin (u. a.)
Erscheinungsdatum: 23.02.2023
Gewicht: 0,295 kg
Artikel-ID: 126361022
Details
Erscheinungsjahr: 2023
Genre: Importe
Medium: Taschenbuch
Reihe: Asian Cultural Studies: Transnational and Dialogic Approaches
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781538146989
ISBN-10: 1538146983
Einband: Kartoniert / Broschiert
Autor: Jin, Kyong Yoon Yong
Yoon, Kyong
Min, Wonjung
Hersteller: Rowman & Littlefield Publishers
Verantwortliche Person für die EU: preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Abbildungen: 3 Illustrations; Charts; 2 Tables, unspecified
Maße: 229 x 152 x 11 mm
Von/Mit: Kyong Yoon Yong Jin (u. a.)
Erscheinungsdatum: 23.02.2023
Gewicht: 0,295 kg
Artikel-ID: 126361022
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