Roald Dahl (1916-1990) was born in Wales of Norwegian parents. He spent his childhood in England and, at age eighteen, went to work for the Shell Oil Company in Africa. When World War II broke out, he joined the Royal Air Force and became a fighter pilot. At the age of twenty-six he moved to Washington, D.C., and it was there he began to write. His first short story, which recounted his adventures in the war, was bought by The Saturday Evening Post, and so began a long and illustrious career.

After establishing himself as a writer for adults, Roald Dahl began writing children’s stories in 1960 while living in England with his family. His first stories were written as entertainment for his own children, to whom many of his books are dedicated.

Roald Dahl is now considered one of the most beloved storytellers of our time. Although he passed away in 1990, his popularity continues to increase as his fantastic novels, including James and the Giant Peach, Matilda, The BFG, and Charlie and the Chocolate Factory, delight an ever-growing legion of fans.

Learn more about Roald Dahl on the official Roald Dahl Web site: [...]

CORE BRAND: Dahl is a pillar of our house, with annual sales of nearly $7 million.

ENTIRELY NEW EDITION: These will be paperback editions with fun new covers, perfect for impulse buys and summer reading.

YEAR OF DAHL: Roald Dahl's The Witches is set to become a major motion picture next year-2021 is the going to be a year to capitalize upon new Dahl buzz, particularly with one of Dahl's lesser-known titles. It's the perfect time to reintroduce a hilarious Dahl story some of his fans might not be familiar with.

HILARIOUS CONTENT: Both adults and children will be captivated by the hilarity that ensues between Mr. and Mrs. Twit and their pet monkeys. It's a perfect read-aloud or solo read.

HERO TITLE: Part of an ongoing series of summer Dahl titles. We're able to promote Dahl's backlist-not just the classic, well-known titles, but lesser-known, but equally fantastic, titles.