The Thought Leader Formula: Strategically ...

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Sprache: Englisch

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Beschreibung

PEOPLE DON'T PAY FOR CONTENT; THEY PAY FOR PACKAGING. But how do you package yourself in a way that is accessible, relatable, and that will be heard above the noise? You want to expand your career and take your business to the next level. You're not sure exactly where to start, but you want to be known. You might have brilliant ideas, but you weren't born knowing how to sell them. No one is; it takes study, practice, and years of grind. The truth is, there's no difference between branding a company and branding a person. It takes a shift in mindset: you are the company. Robin Farmanfarmaian takes you from zero to blastoff. Take a deep dive through the how of thought leadership; learn the foundations that will create an impact; see how Robin transformed herself into a brand; and establish your why-your fundamental truth-to build your launching pad for success.

Details

Erscheinungsjahr:	2019
Fachbereich:	Betriebswirtschaft
Genre:	Importe , Wirtschaft
Rubrik:	Recht & Wirtschaft
Medium:	Taschenbuch
ISBN-13:	9781948080804
ISBN-10:	194808080X
Sprache:	Englisch
Einband:	Kartoniert / Broschiert
Autor:	Farmanfarmaian, Robin
Hersteller:	Indigo River Publishing
Verantwortliche Person für die EU:	Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße:	216 x 140 x 15 mm
Von/Mit:	Robin Farmanfarmaian
Erscheinungsdatum:	20.02.2019
Gewicht:	0,363 kg