Andreas G. Moosdorf is a management professor, mindset coach and author. He teaches free thinking and innovation to individuals, business schools, organisations and through public speaking. Andreas has a PhD in international business and extensive training in coaching, mental health and neuro-linguistic programming. Prior to becoming a professor, he spent ten years as a Six Sigma consultant and associate principal at McKinsey & Company, and as a director at Amazon.

About the author. Acknowledgements. Preamble. Working through this book. PART I: THE SEVEN SIGMA MINDSET. Chapter 1. Pigeons in Paris. Chapter 2. How Sparrow Are You? Chapter 3. Thinking, and its Impact on Your Life. Chapter 4. Habitual Thinking. Chapter 5. Free Thinking. Chapter 6. The Six Sigma Mindset: A Misbalanced, Habitually-Trained Mind. Chapter 7. The Seven Sigma Mindset: The Return of the Balance PART II: THE SIX PATTERNS OF HABITUAL THINKING (AND THEIR ALTERNATIVE PATTERNS OF FREE THINKING). Chapter 8. Pattern 1: Thought-Villainising: Treating Thoughts as if they had Bad Intentions. Chapter 9. Pattern 2: Thought-Suppressing: Trying to Avoid Thoughts. Chapter 10. Pattern 3: Thought-Identifying: Treating Thoughts as if They Were You. Chapter 11. Pattern 4: Thought-Trusting: Trusting your Compound Conclusions Without Verification. Chapter 12. Pattern 5: Thought-Misaligning: Allowing Misaligned Thoughts to Prevail. Chapter 13. Pattern 6: Thought-Attaching: Holding on to Thoughts. In a nutshell. PART III: THE SEVEN LEVELS OF FREE THINKING. Chapter 14. 1st Level: Environmental Context. Chapter 15. 2nd Level: Activities and Habits. Chapter 16. 3rd Level: Skills. Chapter 17. 4th Level: Values and Beliefs. Chapter 18. 5th Level: Identities. Chapter 19. 6th Level: Affiliation. Chapter 20. 7th Level: Self-experience. In a nutshell. PART IV: PRACTICES TO SUSTAIN A SEVEN SIGMA MINDSET. Chapter 21. Practice 1: Do a New Turn Daily. Chapter 22. Practice 2: Seek (mild) Discomfort. Chapter 23. Practice 3: Practice the Six Alternative Patterns and Seven Levels of Free Thinking. Chapter 24. Practice 4: Meditate. Chapter 25. Practice 5: Help Others. Chapter 26. Practice 6: Walk the Middle Path. EPILOGUE