Chapter 1 Jane Marcellus, Introduction: Where the Truth Still Lies.-Mad Men's Status: Television, Reputation, Fandom.- Chapter 2 Gary R. Edgerton, Mad Men's Legacy in the Quality Television Tradition.- Chapter 3 Andrée E. C. Betancourt, Mad Men, Maddicts, and Recapturing the Carousel: From Kodak Moments to Selfies.- Chapter 4 Trisha Dunleavy, Mad Men and Complex Seriality.- Gender and Race: The Complex Management of Power.- Chapter 5 Rod Carveth, The Depiction of the Civil Rights Movement on Mad Men.- Chapter 6 Mimi White, Mad Men, Women, and the Lure of Feminism.- Chapter 7 Maryn C. Wilkinson, The Performativity of Labour and Femininity on Mad Men.- Chapter 8 Tracy Lucht and Jane Marcellus, Mad Men, Corporate Culture, and Violence Against Women.- Mad Men's Intermediality: Film, Music, Poetics.- Chapter 9 Emily Hoffman, Don Draper and the Enduring Appeal of Antonioni's La Notte.- Chapter 10 Zak Roman, Mad Men's Midcentury Modern Times.- Chapter 11 Rachel Donegan, Delicious Ambiguities: Mad Men's Use of The Beatles, Nancy Sinatra, and Judy Collins in Seasons Five and Six.- Chapter 12 Honora Kenney, Using Bakhtin's 'Third Ear' to Hear Mad Men's Adspeak in the Everyday.- Chapter 13 Aaron Herschel Shapiro, Mad Men and the Staging of Literature: Ken Cosgrove and His Problems.- Endings and Legacies: The Final Season.- Chapter 14 Marjolaine Boutet, Mad Men's Finale and the Making of History.- Chapter 15 Kristina Graour, The Dismantling of Narrative 'Machinery' in Mad Men's Finale: Ending an Era.- Chapter 16 Marisa Carroll, What Jungian Psychology Can Tell Us About Don Draper's Unexpected Embrace of Leonard in Mad Men's Finale.- Chapter 17 Karen McNally and Teresa Forde, Afterword: Reading Mad Men in the Era of Trump