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Beschreibung

When television sets first landed in American living rooms, regulators took steps to limit how much marketing was aimed at children. As a society, we understood television to be a powerful tool for driving human behavior. It was deemed too dangerous for developing brains.

Enter the de-regulation era of the 1980s. An onslaught of marketing was aimed at children, resulting in an incredible boom in the toy and cartoon industries. What are we finding as the generation who grew up on He-Man, Transformers, and GI Joe matures into adulthood? Pop-culture guru Brian "Box" Brown takes a deep dive into culture, commerce, and the generational effects of media saturation.

When television sets first landed in American living rooms, regulators took steps to limit how much marketing was aimed at children. As a society, we understood television to be a powerful tool for driving human behavior. It was deemed too dangerous for developing brains.

Enter the de-regulation era of the 1980s. An onslaught of marketing was aimed at children, resulting in an incredible boom in the toy and cartoon industries. What are we finding as the generation who grew up on He-Man, Transformers, and GI Joe matures into adulthood? Pop-culture guru Brian "Box" Brown takes a deep dive into culture, commerce, and the generational effects of media saturation.

Details
Erscheinungsjahr: 2023
Medium: Buch
Inhalt: Gebunden
ISBN-13: 9781250261403
ISBN-10: 1250261406
Sprache: Englisch
Einband: Gebunden
Autor: Brown, Brian Box
Hersteller: FIRST SECOND
Verantwortliche Person für die EU: preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Maße: 27 x 161 x 221 mm
Von/Mit: Brian Box Brown
Erscheinungsdatum: 11.07.2023
Gewicht: 0,599 kg
Artikel-ID: 122969026

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