Ameé Quiriconi is a podcaster, writer, researcher, speaker, entrepreneur, and mother. Her journey of personal discovery began as she dealt with, yet again, another significant life upheaval and wanted to find a way to stop the self-sabotage once and for all. Along the way, she uncovered the truths about how our brains form and the impacts of adverse and traumatic childhood experiences on our lives as adults, and she was stunned. She stopped dead in her tracks and knew that not only was it important to make changes to improve her life, but she had to start right away with making changes to her parenting. She didn't want to rob her two teenage children of their fullest potential by continuing the detrimental actions that parents pass down to their children over and over again, generation after generation. Today, she shares her knowledge through her podcast show One Broken Mom. All of her topics are backed by research and mixed in with her personal experience so that others may find answers to their own struggles and find a way to have a better life.

Ameé is also an experienced businesswoman with almost 20 years at the helm of many organizations¿from solopreneurial efforts to multi-million dollar companies. She has coached and worked with many start-ups over the years, understanding the unique challenges that come with earning the first dollar for any business venture. Today, through her work in the field of psychology and mental wellness, she brings a thought-provoking harmony of practical strategies combined with the underlying drives that affect women and their business success.

Introduction | Grab a Drink

Chapter One | Princesses, Unicorns & Astronauts

1. The Blank Slate
2. Playing Your Part in the Family Drama
3. The Family Belief System
4. Exiting Stage Right-How to Break Free of The Old Roles
5. Why It¿s Hard to Break Free
6. Now, Who Do You Think You Really Are?
7. Putting It Together

Chapter Two | Why Do You Want Your Own Business?

1. Road Trips or Cruise Ships: The Difference between Starting, Running and Doing a Business
2. Are you a Maker or a Mogul?
3. Money Goals
4. Destination Ahead: What is My Big Reason Why?
5. Now, Whös Coming with You?
6. Now, to have all of this, do you really need to start your own business?
7. Do I Need to Have a Purpose?
8. It¿s never too late.

Chapter Three | The Neuroscience Behind Business Success

1. The Skills Required to Be an Unstoppable Entrepreneur
2. Why Do Businesses Fail?
3. Beyond the Numbers: The Real Reasons an Entrepreneur Quits
4. Inside the Brain of the ¿Almost but Not Quite Successful¿ Businesswoman
5. Understanding Brain Building & Architecture
6. The Teenage Brain
7. How The Stress of Childhood Becomes The False Alarms for Adults
8. So how does this process work?
9. Bringing It All Together
10. Great. Now What?
11. Final Word

Chapter Four | Sketching Out Your Roadmap

1. Step 1 ¿ Sit down and set your Destination: Your goals for your business and lifestyle
2. Step 2 ¿ Now get yourself tested
3. Step 3 ¿ Draft up your business idea and plan
4. Step 4 ¿ Do Some Market Research
5. Step 5 ¿ Review the Results & Identify the Themes & Surprises
6. Step 6 ¿ Join a Gang or Start One Yourself\Step 7 ¿ Look at your draft and decide how it or if it should change to achieve your goals

Chapter Five | Setting Your Price and Getting It

1. The Financial Disadvantages from Being Female
2. Understanding What to Charge
3. How to Level Up
4. Strategies for Changing Your Money Mindsets
5. SPECIAL NOTE: Is It Financial Dependence or Financial Abuse

Chapter Six | Becoming Authentic: Defining Who You Are & What You Stand For

1. What is a Brand?
2. What Neuroscience Tells Us About Branding
3. The Dimensions of a Sticky Brand
4. Finding Your Niche & Market Differentiation
5. Finding Your Own Ocean
6. Becoming Authentic
7. Creating Your Doctrine: Defining What You Stand For?
8. Choosing Your Hero & Writing the Story of Their Journey
9. Identifying Your Symbols
10. Identifying Your Attitude
11. Identifying Your Followers and the Haters
12. Implementation
13. The Short Cuts to the Primal Brain
14. Courting your Customer
15. Why Dating, I Mean, Business is Hard
16. Final Word: A Story About Why Authenticity Matters

Chapter Seven | Becoming Courageous: Learning How to Say What You Need & Get What You Want

1. Why We Are the Way We Are: A Shame-Free/Evidence-Based Review of How our Interpersonal Styles are Formed
2. How We Learned to Communicate with Others
3. How To Identify Our Communication Styles
4. Assertive is a Dirty Word
5. Becoming Courageous: Face Your Fears
6. Becoming A Shepherd
7. Examples of Shepherds and Shepherds-In-Training in Action
8. Conclusion

Chapter Eight | Becoming Unstoppable

1. What is Resiliency
2. Becoming Unstoppable
3. How to Look at The Bright Side
4. Going from Positive Thinking to Positive Acting
5. Limiting Catastrophic Thinking
6. How to Not Just Survive, But Thrive After a Set-Back
7. It Doesn¿t Have to be Big to Make you Feel Bad
8. Build Your Relationships
9. Instead of Managing your Time, Manage Your Energy
10. Back to the Future
11. Being in Alignment with the Future You
12. Laying Out the Route for the Journey
13. Conclusion