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Beschreibung
Trust and respect among key stakeholder groups are crucial for an organization's success; trust engenders loyalty and good reputation, which in turn builds brand value. But ethical behaviour in business is often seen as a bolt-on extra -something that is nice to do but not must-do. Morgen Witzel shows why ethics needs to be the platform from which to build a strong and enduring business, and provides the necessary tools and insights for how to make this happen. The Ethical Leader introduces key concepts in ethics, including how to deal with ethical paradoxes and how to make ethical decisions.
Trust and respect among key stakeholder groups are crucial for an organization's success; trust engenders loyalty and good reputation, which in turn builds brand value. But ethical behaviour in business is often seen as a bolt-on extra -something that is nice to do but not must-do. Morgen Witzel shows why ethics needs to be the platform from which to build a strong and enduring business, and provides the necessary tools and insights for how to make this happen. The Ethical Leader introduces key concepts in ethics, including how to deal with ethical paradoxes and how to make ethical decisions.
Details
Erscheinungsjahr: 2018
Fachbereich: Wirtschaftsratgeber
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
ISBN-13: 9781472956590
ISBN-10: 1472956591
Sprache: Englisch
Autor: Witzel, Morgen
Hersteller: Bloomsbury Trade
Bloomsbury Business
Verantwortliche Person für die EU: preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Maße: 242 x 157 x 23 mm
Von/Mit: Morgen Witzel
Erscheinungsdatum: 11.12.2018
Gewicht: 0,522 kg
Artikel-ID: 111229231

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