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Beschreibung
The origins of Shell scenarios: stories designed to help break the entrenched belief that companies assume that the future will look like its current situation.
The origins of Shell scenarios: stories designed to help break the entrenched belief that companies assume that the future will look like its current situation.
Über den Autor
Roland Kupers is an associate fellow in the Smith School of Enterprise and the Environment at the University of Oxford. Angela Wilkinson, PhD (Physics), is Associate Fellow, Said Business School, University of Oxford and former Director of Foresight for the OECD. She is a recognised and respected global leading scholar and practitioner in scenario planning and foresight. She spent a decade in Shell's global scenario team.
Inhaltsverzeichnis
Preface by Peter Ho, Introduction: The 'Gentle Art' Sources, I A Unique Legacy, II Shell Scenarios - A History, 1965-2013, Experimentation and Emergence, 1965-1981. Moving Closer to the Business, 1982-1990, Culture Change, 1990-1999, Cheaper, Deeper Thinking, 1999-2006, New Pathways to 'Challenging and Heard', 2006-2013, III The Essence of the Shell Art, 1 Improving Intuition, 2 Plausible, Not Probable, 3 Striking the Balance Between Relevant and Challenging, 4 Pragmatic, Not Ideological 85 5 Realizing the Role of the Future in the Present, 6 Focused and Targeted, 7 Engaging the Client in the Process, 8 Memorable, Yet Disposable, 9 Storytelling - the Heart of Strategic Conversation, 10 The Necessity of Numbers, 11 The Creation of a Scenario Team, 12 Serving as Door-Openers and Adding Value to External Relationships, 13 Fostering a Culture of Openness and Curiosity, 14 Managing Disagreement as an Asset, 15 Providing Value within a Broader Management System, IV Looking Ahead, From 'Seeing' to 'Seeding', Not Growing Better Futures, Beyond Products to Value-Added Services, The Future of Shell Scenarios, Business Lens, Reaching Out, V Conclusion, The Evolution Continues - the Essence Remains, Epilogue: Scenario Team Leaders, Afterword, A Timeline, B Summary of Scenarios, Index.
Details
Erscheinungsjahr: 2014
Fachbereich: Management
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Einband - flex.(Paperback)
ISBN-13: 9789089645944
ISBN-10: 9089645942
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Kupers, Roland
Wilkinson, Angela
Hersteller: Routledge
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 234 x 156 x 9 mm
Von/Mit: Roland Kupers (u. a.)
Erscheinungsdatum: 20.02.2014
Gewicht: 0,269 kg
Artikel-ID: 134076088