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Cover: 9781616899981 | The Business of Design | Balancing Creativity and Profitability | Buch
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The Business of Design 2e
Balancing Creativity and Profitability
Buch von Keith Granet
Sprache: Englisch

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Beschreibung
"The Business of Design debunks the myth that business sense and creative talent are mutually exclusive, showing design professionals that they can pursue their passion and turn a profit. For nearly thirty years, consultant Keith Granet has helped designers create successful businesses, from branding to billing and everything in between. Unlike other business books, The Business of Design is written and illustrated to speak to a visually thinking audience. The book covers all aspects of running a successful design business, including human resources, client management, product development, marketing, and licensing. This timely update on the tenth anniversary of the first edition includes new content on social media, working from home, and understanding and working with different generations, essential tools in today's ultracompetitive marketplace."--
"The Business of Design debunks the myth that business sense and creative talent are mutually exclusive, showing design professionals that they can pursue their passion and turn a profit. For nearly thirty years, consultant Keith Granet has helped designers create successful businesses, from branding to billing and everything in between. Unlike other business books, The Business of Design is written and illustrated to speak to a visually thinking audience. The book covers all aspects of running a successful design business, including human resources, client management, product development, marketing, and licensing. This timely update on the tenth anniversary of the first edition includes new content on social media, working from home, and understanding and working with different generations, essential tools in today's ultracompetitive marketplace."--
Über den Autor
Keith Granet, a leading expert on the business of design, is the founder of Granet and Associates, a management consulting and licensing agency; Studio Designer, a digital platform for the interior design industry; and the Leaders of Design Council, an organization of design professionals focused on community and mentorship. Granet lives with his husband and their two sons in Los Angeles.
Details
Erscheinungsjahr: 2021
Genre: Kunst
Rubrik: Kunst & Musik
Thema: Innenarchitektur & Design
Medium: Buch
Seiten: 224
ISBN-13: 9781616899981
ISBN-10: 1616899980
Sprache: Englisch
Einband: Gebunden
Autor: Granet, Keith
Auflage: 2nd edition
Hersteller: Chronicle Books
Maße: 257 x 211 x 25 mm
Von/Mit: Keith Granet
Erscheinungsdatum: 15.06.2021
Gewicht: 0,953 kg
preigu-id: 118825984
Über den Autor
Keith Granet, a leading expert on the business of design, is the founder of Granet and Associates, a management consulting and licensing agency; Studio Designer, a digital platform for the interior design industry; and the Leaders of Design Council, an organization of design professionals focused on community and mentorship. Granet lives with his husband and their two sons in Los Angeles.
Details
Erscheinungsjahr: 2021
Genre: Kunst
Rubrik: Kunst & Musik
Thema: Innenarchitektur & Design
Medium: Buch
Seiten: 224
ISBN-13: 9781616899981
ISBN-10: 1616899980
Sprache: Englisch
Einband: Gebunden
Autor: Granet, Keith
Auflage: 2nd edition
Hersteller: Chronicle Books
Maße: 257 x 211 x 25 mm
Von/Mit: Keith Granet
Erscheinungsdatum: 15.06.2021
Gewicht: 0,953 kg
preigu-id: 118825984
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