LEADING GLOBAL AUTHORITY ON HOLDING SPACE: Heather Plett has held space for people in a remote village in Ethiopia and in a park in Oregon, in boardrooms and bathrooms, in forests and on beaches, at deathbeds and on airplanes. She's taught people to hold space in cozy retreat centres in Australia and massive ballrooms in Kentucky.

BOOK GREW FROM VIRAL BLOG POST: So far, Heather's work on holding space has been translated into nine languages, quoted in the Harvard Business Review and the New York Times, and included in the curriculum of a nursing school in New Zealand and a veterinary college in the United States.

GLOBAL TEACHER: Heather has taught the art of holding space in-person in Australia, New Zealand, the Netherlands, Canada, and the United States, and is scheduled to teach in Costa Rica, Austria, Spain, and Switzerland.

INTERNATIONAL PROFILE: Heather works internationally as a speaker, coach, writer, and workshop facilitator. She also teaches a variety of online courses (most notably, the internationally acclaimed six-month Holding Space Coach/Facilitator Program), giving language to what people do instinctively, yet want to practice more effectively. She speaks at international conferences, leads retreats for individuals and organizations, and coaches people from all over the world.

MOVING PERSONAL STORY: Heather's viral blog post on holding space grew from her experience supporting her mother in palliative care, grieving her father's sudden and tragic death at work, and responding to her ex-husband's depression and suicide attempt. She doesn't pull her punches in this book, and the result is harrowing and deeply moving.

PHYSICAL SPACE IN THE WORKS: Heather is in the process of opening The Centre for Holding Space in Winnipeg, Manitoba. The centre will be the home of workshops and other trainings.

RESPONSE TO LONELINESS EPIDEMIC: An award-winning communicator, educator, and connector, Heather helps people be in relationship with each other, and offers a response and antidote to the epidemic of loneliness and loss of community in our society.

Key Selling Points

National Media Campaign targeting radio, podcasters and online media outlets in the personal development, spirituality and anti-oppression spaces
Physical ARCs
Promotion through the Centre for Holding Space, which is co-owned by the author, on its website and in virtual events: [...]
Outreach through the email newsletters and social media of influencers such as Pamela Slim and Desiree Adaway
Two-month online advertising campaign
Regular mentions in the author's email newsletter (13,000 highly engaged subscribers) and social media:
Twitter [...] (2100 followers)
Instagram [...] (1600 followers)
LinkedIn /heatherplett (1100 followers)
Facebook heather.plett (3K followers)