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The Architectural Models of Theodore Conrad
The "miniature boom" of mid-century modernism
Taschenbuch von Teresa Fankhanel
Sprache: Englisch

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Beschreibung
Based on the recent discovery of his fully-preserved private archive-models, photos, letters, business files, and drawings-this book tells the story of Theodore Conrad (1910-1994), the most prominent and prolific architectural model-maker of the 20th century.

Conrad's innovative models were instrumental in the design and realization of many icons of American Modernism-from the Rockefeller Center to Lever House and the Seagram Building. He revolutionized the production of architectural models and became a model-making entrepreneur in his own right. Yet, despite his success and the well-known buildings he helped to create, until now little has been known about Conrad's work and his impact on 20th century architectural history.

With exclusive access to Conrad's archive, as well as that of model photographer Louis Checkman-both of which have lain undiscovered in private storage for decades-this book examines Conrad's work and legacy, accompanied by case studies of his major commissions and full-color photographs of his works. Set against the backdrop of the surge in model-making in the 1950s and 1960s-which Jane Jacobs called "The Miniature Boom"-it explores how Conrad's models prompt broader scholarly questions about the nature of authorship in architecture, the importance of craftsmanship, and about the translation of architectural ideas between different media. The book ultimately presents an alternative history of American modern architecture, highlighting the often-overlooked influence of architectural models and their makers.
Based on the recent discovery of his fully-preserved private archive-models, photos, letters, business files, and drawings-this book tells the story of Theodore Conrad (1910-1994), the most prominent and prolific architectural model-maker of the 20th century.

Conrad's innovative models were instrumental in the design and realization of many icons of American Modernism-from the Rockefeller Center to Lever House and the Seagram Building. He revolutionized the production of architectural models and became a model-making entrepreneur in his own right. Yet, despite his success and the well-known buildings he helped to create, until now little has been known about Conrad's work and his impact on 20th century architectural history.

With exclusive access to Conrad's archive, as well as that of model photographer Louis Checkman-both of which have lain undiscovered in private storage for decades-this book examines Conrad's work and legacy, accompanied by case studies of his major commissions and full-color photographs of his works. Set against the backdrop of the surge in model-making in the 1950s and 1960s-which Jane Jacobs called "The Miniature Boom"-it explores how Conrad's models prompt broader scholarly questions about the nature of authorship in architecture, the importance of craftsmanship, and about the translation of architectural ideas between different media. The book ultimately presents an alternative history of American modern architecture, highlighting the often-overlooked influence of architectural models and their makers.
Über den Autor
Teresa Fankhänel
Zusammenfassung
The story also connects to number of broader scholarly questions about architectural authorship, craftsmanship, and architectural media - all of which are lively research areas in their own right.
Inhaltsverzeichnis
Acknowledgements
List of Illustrations

Introduction
The Dean of Models
Objects in their Own Right
The Postwar Modeling Boom
Editing out

1. Architectural Model Making as a Profession
From Ghostwriters to Co-Authors
A New Generation of Model Makers
The Introduction of Large-Scale Modeling Operations
Model Makers for the War Effort
Industrialization and the Division of Labor
Competition, Collaboration, and Co-Authors
Model Making and the Architect

2. Modeling Materials
Model and Building
Material Diversity in the 1920s
Imitating Modern Architecture
The Postwar Modeling Boom
From Miniature Buildings to the Idea as Model

3. Model Drawings
The Three-Dimensional Shift
Translations and Gaps
Drawing Models

4. Model Photography
Realism
Camera and Model
Models, Photos, and Drawings
Faking versus Honesty
Photo Models
The Magazine Era
Model Photos in Architectural Practices

5. Model Displays
Selling an Idea
The Modeling Craze
Architectural Exhibitions
Interactive Displays

List of References
Index
Details
Erscheinungsjahr: 2021
Genre: Kunst
Rubrik: Kunst & Musik
Thema: Architektur
Medium: Taschenbuch
Seiten: 224
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781350152830
ISBN-10: 1350152838
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Fankhanel, Teresa
Hersteller: Bloomsbury Publishing PLC
Maße: 242 x 184 x 20 mm
Von/Mit: Teresa Fankhanel
Erscheinungsdatum: 15.07.2021
Gewicht: 0,702 kg
preigu-id: 119698728
Über den Autor
Teresa Fankhänel
Zusammenfassung
The story also connects to number of broader scholarly questions about architectural authorship, craftsmanship, and architectural media - all of which are lively research areas in their own right.
Inhaltsverzeichnis
Acknowledgements
List of Illustrations

Introduction
The Dean of Models
Objects in their Own Right
The Postwar Modeling Boom
Editing out

1. Architectural Model Making as a Profession
From Ghostwriters to Co-Authors
A New Generation of Model Makers
The Introduction of Large-Scale Modeling Operations
Model Makers for the War Effort
Industrialization and the Division of Labor
Competition, Collaboration, and Co-Authors
Model Making and the Architect

2. Modeling Materials
Model and Building
Material Diversity in the 1920s
Imitating Modern Architecture
The Postwar Modeling Boom
From Miniature Buildings to the Idea as Model

3. Model Drawings
The Three-Dimensional Shift
Translations and Gaps
Drawing Models

4. Model Photography
Realism
Camera and Model
Models, Photos, and Drawings
Faking versus Honesty
Photo Models
The Magazine Era
Model Photos in Architectural Practices

5. Model Displays
Selling an Idea
The Modeling Craze
Architectural Exhibitions
Interactive Displays

List of References
Index
Details
Erscheinungsjahr: 2021
Genre: Kunst
Rubrik: Kunst & Musik
Thema: Architektur
Medium: Taschenbuch
Seiten: 224
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781350152830
ISBN-10: 1350152838
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Fankhanel, Teresa
Hersteller: Bloomsbury Publishing PLC
Maße: 242 x 184 x 20 mm
Von/Mit: Teresa Fankhanel
Erscheinungsdatum: 15.07.2021
Gewicht: 0,702 kg
preigu-id: 119698728
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