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Beschreibung
The must-read summary of Andy Sernovitz's book: "Word of Mouth Marketing: How Smart Companies Get People Talking".

This complete summary of the ideas from Andy Sernovitz's book "Word of Mouth Marketing" shows how this type of marketing isn't really about the marketers, or even marketing itself. It's all about creating happy customers and making them your best advertisers. In his book, the author explains the characteristics that make word of mouth marketing great for your business and why you should focus on the happiness of your customers in order to drive sales.

Added-value of this summary:
¿ Save time
¿ Understand key concepts
¿ Expand your knowledge

To learn more, read "Word of Mouth Marketing" and discover why your customers are the real driving force behind your marketing.
The must-read summary of Andy Sernovitz's book: "Word of Mouth Marketing: How Smart Companies Get People Talking".

This complete summary of the ideas from Andy Sernovitz's book "Word of Mouth Marketing" shows how this type of marketing isn't really about the marketers, or even marketing itself. It's all about creating happy customers and making them your best advertisers. In his book, the author explains the characteristics that make word of mouth marketing great for your business and why you should focus on the happiness of your customers in order to drive sales.

Added-value of this summary:
¿ Save time
¿ Understand key concepts
¿ Expand your knowledge

To learn more, read "Word of Mouth Marketing" and discover why your customers are the real driving force behind your marketing.
Details
Erscheinungsjahr: 2016
Fachbereich: Werbung & Marketing
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
ISBN-13: 9782511042236
ISBN-10: 2511042231
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Businessnews Publishing
Hersteller: Business Book Summaries
Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Maße: 180 x 120 x 3 mm
Von/Mit: Businessnews Publishing
Erscheinungsdatum: 16.09.2016
Gewicht: 0,049 kg
Artikel-ID: 122188988

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