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Beschreibung

Strategy in Context represents a pragmatic and novel approach to competitive strategy and strategic thinking. It makes use of numerous examples across the public and private sectors to demonstrate strategy from three dimensions-external context, internal context, and an organisation-specific context.

Strategy in Context represents a pragmatic and novel approach to competitive strategy and strategic thinking. It makes use of numerous examples across the public and private sectors to demonstrate strategy from three dimensions-external context, internal context, and an organisation-specific context.

Über den Autor

Marc Day is Professor of Strategy and Operations Management at Henley Business School, University of Reading, UK.

Inhaltsverzeichnis

1. Introducing the Strategy Concept, 2. Thinking Strategically and the 'Why' of Strategy, 3. Macro and Industry Contexts, 4. Industry Contexts - the 'where' of strategy, 5. The 'how' of Strategy: resources, capabilites and culture, 6. Protecting Resources and Capability Advantages, 7. Overcoming Inertia to Change Capabilities, 8. Organisational Learning, Ambidexterity and Strategic Innovation, 9. Making the Value Proposition a Viable Business Model, 10. The 'What' of Strategy: Viable and Valuable Strategic Alternatives, 11. Evaluating the 'What' of Strategy, 12. Strategic Contexts: When Specific Circumstances Matter

Details
Erscheinungsjahr: 2024
Fachbereich: Management
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Einband - flex.(Paperback)
ISBN-13: 9781032510309
ISBN-10: 1032510307
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Day, Marc
Hersteller: Taylor & Francis Ltd
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 174 x 245 x 16 mm
Von/Mit: Marc Day
Erscheinungsdatum: 24.10.2024
Gewicht: 0,502 kg
Artikel-ID: 128870562

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