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Lead your organization to greater growth and impact
Strategic Planning Kit For Dummies helps you create a roadmap to the future of your organization. With this hands-on toolkit, you'll assess where you are today, create a bold vision of the future, and create a roadmap to get there. By the time you're through this book, you'll have concrete goals and objectives with measurable outcomes. You'll also get expert guidance on how to keep your organization focused and connected to your long-term vision of the future.
Inside...
Understanding what strategic planning is and why it works Casting a big, bold vision Identifying a market-focused strategy Narrowing down your priorities Deploying your strategy with OKRs Running a quarterly strategy refresh & execution cycleLead your organization to greater growth and impact
Strategic Planning Kit For Dummies helps you create a roadmap to the future of your organization. With this hands-on toolkit, you'll assess where you are today, create a bold vision of the future, and create a roadmap to get there. By the time you're through this book, you'll have concrete goals and objectives with measurable outcomes. You'll also get expert guidance on how to keep your organization focused and connected to your long-term vision of the future.
Inside...
Understanding what strategic planning is and why it works Casting a big, bold vision Identifying a market-focused strategy Narrowing down your priorities Deploying your strategy with OKRs Running a quarterly strategy refresh & execution cycleErica Olsen is CEO and co-founder of OnStrategy, where she created an online strategic planning system. Erica has facilitated retreats, learning sessions, and consulting projects for organizations looking to enhance their impact.
Introduction 1
Part 1: Kicking Off Your Strategic Planning Process 9
Chapter 1: What Is Strategic Planning Really? 11
Chapter 2: Why Strategic Planning Works 25
Chapter 3: Getting Set Up for Successful Planning 37
Chapter 4: Identifying Your Strategic Issues 57
Part 2: Sizing Up Your Current Situation 77
Chapter 5: Assessing Your Business and Its Capabilities 79
Chapter 6: Seeing Your Business through Your Customers' Eyes 99
Chapter 7: Researching the Market to Find New Customers 117
Chapter 8: Identifying Your Opportunities and Threats 139
Part 3: Defining Your Core Purpose and Envisioned Future 163
Chapter 9: Focusing on What You Do Best 165
Chapter 10: Developing Your Mission and Values 183
Chapter 11: Envisioning Your North Star 199
Part 4: Mapping Your Organization's Path to the Future 211
Chapter 12: Strategizing for Growth and Sustainability 213
Chapter 13: Establishing Your Strategic Goals and Roadmap 233
Chapter 14: Putting Your Plan into Action with Objectives and Key Results 261
Chapter 15: Making Your Plan Measurable 275
Part 5: Living and Breathing Your Plan 289
Chapter 16: Execute, Execute, Execute: Putting Your Plan to Work 291
Chapter 17: Keeping Your Plan Alive with Reviews and Refreshes 307
Chapter 18: Scenario Planning: Answering the What Ifs 317
Part 6: The Part of Tens 329
Chapter 19: Ten Tips to Keep Your Strategic Plan from Hitting the Shelf 331
Chapter 20: Ten Tips to Holding Great Strategic Retreats 337
Chapter 21: Ten Ways to Maintain Momentum in Your Planning Process 345
Index 351
| Erscheinungsjahr: | 2023 |
|---|---|
| Fachbereich: | Management |
| Genre: | Importe, Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Inhalt: | 384 S. |
| ISBN-13: | 9781394157969 |
| ISBN-10: | 1394157967 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: | Olsen, Erica |
| Auflage: | 3rd edition |
| Hersteller: | Wiley |
| Verantwortliche Person für die EU: | Wiley-VCH GmbH, Boschstr. 12, D-69469 Weinheim, product-safety@wiley.com |
| Maße: | 232 x 186 x 24 mm |
| Von/Mit: | Erica Olsen |
| Erscheinungsdatum: | 14.02.2023 |
| Gewicht: | 0,318 kg |
Erica Olsen is CEO and co-founder of OnStrategy, where she created an online strategic planning system. Erica has facilitated retreats, learning sessions, and consulting projects for organizations looking to enhance their impact.
Introduction 1
Part 1: Kicking Off Your Strategic Planning Process 9
Chapter 1: What Is Strategic Planning Really? 11
Chapter 2: Why Strategic Planning Works 25
Chapter 3: Getting Set Up for Successful Planning 37
Chapter 4: Identifying Your Strategic Issues 57
Part 2: Sizing Up Your Current Situation 77
Chapter 5: Assessing Your Business and Its Capabilities 79
Chapter 6: Seeing Your Business through Your Customers' Eyes 99
Chapter 7: Researching the Market to Find New Customers 117
Chapter 8: Identifying Your Opportunities and Threats 139
Part 3: Defining Your Core Purpose and Envisioned Future 163
Chapter 9: Focusing on What You Do Best 165
Chapter 10: Developing Your Mission and Values 183
Chapter 11: Envisioning Your North Star 199
Part 4: Mapping Your Organization's Path to the Future 211
Chapter 12: Strategizing for Growth and Sustainability 213
Chapter 13: Establishing Your Strategic Goals and Roadmap 233
Chapter 14: Putting Your Plan into Action with Objectives and Key Results 261
Chapter 15: Making Your Plan Measurable 275
Part 5: Living and Breathing Your Plan 289
Chapter 16: Execute, Execute, Execute: Putting Your Plan to Work 291
Chapter 17: Keeping Your Plan Alive with Reviews and Refreshes 307
Chapter 18: Scenario Planning: Answering the What Ifs 317
Part 6: The Part of Tens 329
Chapter 19: Ten Tips to Keep Your Strategic Plan from Hitting the Shelf 331
Chapter 20: Ten Tips to Holding Great Strategic Retreats 337
Chapter 21: Ten Ways to Maintain Momentum in Your Planning Process 345
Index 351
| Erscheinungsjahr: | 2023 |
|---|---|
| Fachbereich: | Management |
| Genre: | Importe, Wirtschaft |
| Rubrik: | Recht & Wirtschaft |
| Medium: | Taschenbuch |
| Inhalt: | 384 S. |
| ISBN-13: | 9781394157969 |
| ISBN-10: | 1394157967 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: | Olsen, Erica |
| Auflage: | 3rd edition |
| Hersteller: | Wiley |
| Verantwortliche Person für die EU: | Wiley-VCH GmbH, Boschstr. 12, D-69469 Weinheim, product-safety@wiley.com |
| Maße: | 232 x 186 x 24 mm |
| Von/Mit: | Erica Olsen |
| Erscheinungsdatum: | 14.02.2023 |
| Gewicht: | 0,318 kg |
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