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Strategic Airline Retailing and Solutions
From Offers to Fulfillment to Loyalty
Buch von Nawal K. Taneja
Sprache: Englisch

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Beschreibung

This book provides a framework and tools to convert retailing concepts-from shopping to fulfillment. It is indispensable for all airline executives and senior managers, as well as airline and airport commercial managers. It will also be enormously beneficial for retailers dealing with airlines and airports.

This book provides a framework and tools to convert retailing concepts-from shopping to fulfillment. It is indispensable for all airline executives and senior managers, as well as airline and airport commercial managers. It will also be enormously beneficial for retailers dealing with airlines and airports.

Über den Autor

Nawal K. Taneja, whose experience in the aviation industry spans more than five decades, has worked for and advised worldwide major airlines and related aviation C-Suites and their Boards. He is a Fellow of the Royal Aeronautical Society of Great Britain. He currently serves as an Executive-in-Residence at both the Fisher College of Business and the College of Engineering at the Ohio State University.

Inhaltsverzeichnis

List of Illustrations, About the Author, Forewords, 1 Introduction, 2 Managing challenges to retailing air travel solutions, 3 Developing solution mindsets for offers, fulfillment, and loyalty, 4 Revitalizing the airline product-brand-distribution-loyalty relationship, 5 Teaming up with airports to create optimal outcomes, 6 Building new capabilities to seize new opportunities, 7 Transforming to be ahead of opportunities, 8 Thought leadership pieces, Index

Details
Erscheinungsjahr: 2023
Fachbereich: Management
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
Seiten: 214
Inhalt: Einband - fest (Hardcover)
ISBN-13: 9781032495095
ISBN-10: 103249509X
Sprache: Englisch
Einband: Gebunden
Autor: Taneja, Nawal K.
Hersteller: Taylor & Francis Ltd
Maße: 161 x 243 x 22 mm
Von/Mit: Nawal K. Taneja
Erscheinungsdatum: 07.11.2023
Gewicht: 0,534 kg
preigu-id: 127289944
Über den Autor

Nawal K. Taneja, whose experience in the aviation industry spans more than five decades, has worked for and advised worldwide major airlines and related aviation C-Suites and their Boards. He is a Fellow of the Royal Aeronautical Society of Great Britain. He currently serves as an Executive-in-Residence at both the Fisher College of Business and the College of Engineering at the Ohio State University.

Inhaltsverzeichnis

List of Illustrations, About the Author, Forewords, 1 Introduction, 2 Managing challenges to retailing air travel solutions, 3 Developing solution mindsets for offers, fulfillment, and loyalty, 4 Revitalizing the airline product-brand-distribution-loyalty relationship, 5 Teaming up with airports to create optimal outcomes, 6 Building new capabilities to seize new opportunities, 7 Transforming to be ahead of opportunities, 8 Thought leadership pieces, Index

Details
Erscheinungsjahr: 2023
Fachbereich: Management
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
Seiten: 214
Inhalt: Einband - fest (Hardcover)
ISBN-13: 9781032495095
ISBN-10: 103249509X
Sprache: Englisch
Einband: Gebunden
Autor: Taneja, Nawal K.
Hersteller: Taylor & Francis Ltd
Maße: 161 x 243 x 22 mm
Von/Mit: Nawal K. Taneja
Erscheinungsdatum: 07.11.2023
Gewicht: 0,534 kg
preigu-id: 127289944
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