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Brian Yecies is an Associate Professor at the University of Wollongong.
Aegyung Shim is a past Korea Foundation Postdoctoral Research Fellow at the Institute for Social Transformation Research (ISTR) at the University of Wollongong.
List of Tables
List of Abbreviations
Chapter 1: Introducing Webtoons and the Expansion of Korea's Creative Industries
Chapter 2: Conceptualizing the Impact of Japanese Manga in Korea and the Pre-history of Webtoons
Chapter 3: Policy Intervention and the Formation of the Webtooniverse
Chapter 4: Daum and Naver: The Portals Underpinning Korea's Transnational Webtoon IP Engines
Chapter 5: Asia's New Titans of Paid Content: Second-generation Webtoon Platforms KakaoPage and Lezhin Comics
Chapter 6: Webtoons and Technological Innovation: Pushing the Envelope of the Webtooniverse
Chapter 7: The Branded Webtoon and its Soft Power Appeal
Chapter 8: K-pop Webtoons and the Transmedia-IP Nexus in the BTS Universe
Bibliography
Index
| Erscheinungsjahr: | 2022 |
|---|---|
| Fachbereich: | Allgemeines |
| Genre: | Importe, Medienwissenschaften |
| Rubrik: | Wissenschaften |
| Thema: | Lexika |
| Medium: | Taschenbuch |
| ISBN-13: | 9781538153383 |
| ISBN-10: | 1538153386 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: |
Yecies, Brian
Shim, Ae-Gyung |
| Hersteller: | Rowman & Littlefield Publishers |
| Verantwortliche Person für die EU: | Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
| Maße: | 229 x 152 x 15 mm |
| Von/Mit: | Brian Yecies (u. a.) |
| Erscheinungsdatum: | 19.08.2022 |
| Gewicht: | 0,418 kg |
Brian Yecies is an Associate Professor at the University of Wollongong.
Aegyung Shim is a past Korea Foundation Postdoctoral Research Fellow at the Institute for Social Transformation Research (ISTR) at the University of Wollongong.
List of Tables
List of Abbreviations
Chapter 1: Introducing Webtoons and the Expansion of Korea's Creative Industries
Chapter 2: Conceptualizing the Impact of Japanese Manga in Korea and the Pre-history of Webtoons
Chapter 3: Policy Intervention and the Formation of the Webtooniverse
Chapter 4: Daum and Naver: The Portals Underpinning Korea's Transnational Webtoon IP Engines
Chapter 5: Asia's New Titans of Paid Content: Second-generation Webtoon Platforms KakaoPage and Lezhin Comics
Chapter 6: Webtoons and Technological Innovation: Pushing the Envelope of the Webtooniverse
Chapter 7: The Branded Webtoon and its Soft Power Appeal
Chapter 8: K-pop Webtoons and the Transmedia-IP Nexus in the BTS Universe
Bibliography
Index
| Erscheinungsjahr: | 2022 |
|---|---|
| Fachbereich: | Allgemeines |
| Genre: | Importe, Medienwissenschaften |
| Rubrik: | Wissenschaften |
| Thema: | Lexika |
| Medium: | Taschenbuch |
| ISBN-13: | 9781538153383 |
| ISBN-10: | 1538153386 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: |
Yecies, Brian
Shim, Ae-Gyung |
| Hersteller: | Rowman & Littlefield Publishers |
| Verantwortliche Person für die EU: | Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
| Maße: | 229 x 152 x 15 mm |
| Von/Mit: | Brian Yecies (u. a.) |
| Erscheinungsdatum: | 19.08.2022 |
| Gewicht: | 0,418 kg |
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