Acknowledgments
Introduction: Soft-Power Internationalism, by Burcu Baykurt and Victoria de Grazia
Part 1: Historical and Conceptual Foundations of Soft-Power Internationalism
1. Soft-Power U.S. Versus Normative Power EU: Competing Ideals of Hegemony in the Post-Cold War West, 1990-2015, by Victoria de Grazia
2. Circulating Liberalism: The Global Internet and the Rise of Soft-Power Internationalism, by Burcu Baykurt
Part 2: Turkey
3. Turkey's "Soft Power": A Conceptual Overreach and a Conversation in Multiple Concepts, by Dilek Barlas and Lerna Yan¿k
4. Turkey as "Trading State": The High Hopes for Commerce from the Boom Years to the Arab Spring, by Mustafa Kutlay
Part 3: Brazil
5. Bridge Builder, Humanitarian Donor, Reformer of Global Order: Brazilian Narratives of Soft Power Before Bolsonaro, by Oliver Stuenkel
6. Lula's Assertive Foreign Policy: Soft Power or Dependency?, by Fernando Santomauro and Jean Tible
Part 4: China
7. China's Soft Power in Africa: Promoting Alternative Perspectives, by Martina Bassan
8. The Evolution of China's Soft-Power Quest from the Late 1980s to the 2010s, by Zhongying Pang
9. Global China and Symbolic Power in the Era of the Belt and Road, by Anastas Vangeli
Part 5: Euro-Atlantic Perspectives
10. The End or the Beginning of Normative Power Europe? Transcendence and the Crisis of European Foreign Policy, by Thomas Diez
11. Is There a Coherent Ideology of Illiberal Modernity, and Is It a Source of Soft Power?, by Jack Snyder
Power, Culture, and Hegemony: A Selected Bibliography
Contributors
Index