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Six Billion Shoppers
The Companies Winning the Global E-Commerce Boom
Taschenbuch von Porter Erisman
Sprache: Englisch

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Beschreibung
An insightful, practical guide to e-commerce in emerging markets - and how to profit from their explosive boom.
An insightful, practical guide to e-commerce in emerging markets - and how to profit from their explosive boom.
Über den Autor
From 2000 to 2008, Porter Erisman worked as a vice president at Alibaba Group, joining the company just as it moved out of founder Jack Ma's apartment. He is the international bestselling author of Alibaba's World: How a Remarkable Chinese Company is Changing the Face of Global Business. An expert on e-commerce in emerging markets, he has consulted in Africa, Asia and Latin America and has spoken at high-profile industry events in over thirty countries.
Zusammenfassung
An insightful, practical guide to e-commerce in emerging markets - and how to profit from their explosive boom.
Inhaltsverzeichnis
Introduction - 1: A Shopping Mall in Every Pocket Chapter - 1: How the West Was Won Chapter - 2: The Rise of E-Commerce in China Chapter - 3: The Great Mall of China Chapter - 4: India - The Next Mega-Market Chapter - 5: India's E-Commerce Golden Era Finally Arrives Chapter - 6: Southeast Asia Chapter - 7: Latin America Chapter - 8: Africa - The Final Frontier Chapter - 9: Six Billion Shoppers
Details
Empfohlen (von): 18
Erscheinungsjahr: 2018
Fachbereich: Management
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: 242 S.
ISBN-13: 9781509874774
ISBN-10: 1509874771
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Erisman, Porter
Hersteller: Macmillan
Verantwortliche Person für die EU: Petersen Buchimport GmbH, Vertrieb, Weidestr. 122a, D-22083 Hamburg, gpsr@petersen-buchimport.com
Maße: 203 x 127 x 15 mm
Von/Mit: Porter Erisman
Erscheinungsdatum: 20.09.2018
Gewicht: 0,314 kg
Artikel-ID: 111799976
Über den Autor
From 2000 to 2008, Porter Erisman worked as a vice president at Alibaba Group, joining the company just as it moved out of founder Jack Ma's apartment. He is the international bestselling author of Alibaba's World: How a Remarkable Chinese Company is Changing the Face of Global Business. An expert on e-commerce in emerging markets, he has consulted in Africa, Asia and Latin America and has spoken at high-profile industry events in over thirty countries.
Zusammenfassung
An insightful, practical guide to e-commerce in emerging markets - and how to profit from their explosive boom.
Inhaltsverzeichnis
Introduction - 1: A Shopping Mall in Every Pocket Chapter - 1: How the West Was Won Chapter - 2: The Rise of E-Commerce in China Chapter - 3: The Great Mall of China Chapter - 4: India - The Next Mega-Market Chapter - 5: India's E-Commerce Golden Era Finally Arrives Chapter - 6: Southeast Asia Chapter - 7: Latin America Chapter - 8: Africa - The Final Frontier Chapter - 9: Six Billion Shoppers
Details
Empfohlen (von): 18
Erscheinungsjahr: 2018
Fachbereich: Management
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: 242 S.
ISBN-13: 9781509874774
ISBN-10: 1509874771
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Erisman, Porter
Hersteller: Macmillan
Verantwortliche Person für die EU: Petersen Buchimport GmbH, Vertrieb, Weidestr. 122a, D-22083 Hamburg, gpsr@petersen-buchimport.com
Maße: 203 x 127 x 15 mm
Von/Mit: Porter Erisman
Erscheinungsdatum: 20.09.2018
Gewicht: 0,314 kg
Artikel-ID: 111799976
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