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Beschreibung
An insightful, practical guide to e-commerce in emerging markets - and how to profit from their explosive boom.
An insightful, practical guide to e-commerce in emerging markets - and how to profit from their explosive boom.
Über den Autor
From 2000 to 2008, Porter Erisman worked as a vice president at Alibaba Group, joining the company just as it moved out of founder Jack Ma's apartment. He is the international bestselling author of Alibaba's World: How a Remarkable Chinese Company is Changing the Face of Global Business. An expert on e-commerce in emerging markets, he has consulted in Africa, Asia and Latin America and has spoken at high-profile industry events in over thirty countries.
Zusammenfassung
An insightful, practical guide to e-commerce in emerging markets - and how to profit from their explosive boom.
Inhaltsverzeichnis
Introduction - 1: A Shopping Mall in Every Pocket Chapter - 1: How the West Was Won Chapter - 2: The Rise of E-Commerce in China Chapter - 3: The Great Mall of China Chapter - 4: India - The Next Mega-Market Chapter - 5: India's E-Commerce Golden Era Finally Arrives Chapter - 6: Southeast Asia Chapter - 7: Latin America Chapter - 8: Africa - The Final Frontier Chapter - 9: Six Billion Shoppers
Details
Empfohlen (von): | 18 |
---|---|
Erscheinungsjahr: | 2018 |
Fachbereich: | Management |
Genre: | Importe, Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
Inhalt: | 242 S. |
ISBN-13: | 9781509874774 |
ISBN-10: | 1509874771 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: | Erisman, Porter |
Hersteller: | Macmillan |
Verantwortliche Person für die EU: | Petersen Buchimport GmbH, Vertrieb, Weidestr. 122a, D-22083 Hamburg, gpsr@petersen-buchimport.com |
Maße: | 203 x 127 x 15 mm |
Von/Mit: | Porter Erisman |
Erscheinungsdatum: | 20.09.2018 |
Gewicht: | 0,314 kg |
Über den Autor
From 2000 to 2008, Porter Erisman worked as a vice president at Alibaba Group, joining the company just as it moved out of founder Jack Ma's apartment. He is the international bestselling author of Alibaba's World: How a Remarkable Chinese Company is Changing the Face of Global Business. An expert on e-commerce in emerging markets, he has consulted in Africa, Asia and Latin America and has spoken at high-profile industry events in over thirty countries.
Zusammenfassung
An insightful, practical guide to e-commerce in emerging markets - and how to profit from their explosive boom.
Inhaltsverzeichnis
Introduction - 1: A Shopping Mall in Every Pocket Chapter - 1: How the West Was Won Chapter - 2: The Rise of E-Commerce in China Chapter - 3: The Great Mall of China Chapter - 4: India - The Next Mega-Market Chapter - 5: India's E-Commerce Golden Era Finally Arrives Chapter - 6: Southeast Asia Chapter - 7: Latin America Chapter - 8: Africa - The Final Frontier Chapter - 9: Six Billion Shoppers
Details
Empfohlen (von): | 18 |
---|---|
Erscheinungsjahr: | 2018 |
Fachbereich: | Management |
Genre: | Importe, Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
Inhalt: | 242 S. |
ISBN-13: | 9781509874774 |
ISBN-10: | 1509874771 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: | Erisman, Porter |
Hersteller: | Macmillan |
Verantwortliche Person für die EU: | Petersen Buchimport GmbH, Vertrieb, Weidestr. 122a, D-22083 Hamburg, gpsr@petersen-buchimport.com |
Maße: | 203 x 127 x 15 mm |
Von/Mit: | Porter Erisman |
Erscheinungsdatum: | 20.09.2018 |
Gewicht: | 0,314 kg |
Sicherheitshinweis