Zur Startseite gehen
0,00 €*
Cover: 9781260116427 | Selling to the C-Suite: What Every Executive Wants You to Know...
Dekorationsartikel gehören nicht zum Leistungsumfang.
Selling to the C-Suite, Second Edition: What Every Executive Wants You to Know About Successfully Selling to the Top
Buch von Nicholas A. C. Read (u. a.)
Sprache: Englisch

31,95 €*

inkl. MwSt.

Versandkostenfrei per Post / DHL

Lieferzeit 1-2 Wochen

Kategorien:
Beschreibung
THE CLASSIC GUIDE TO HIGH-LEVEL SELLING.
Updated with new insights from global executives.
How do the best salespeople become trusted advisors to top executives? How do they prepare the right message and get in front of the right influencers and decision-makers? How do they close major sales and establish loyalty for the long-term?
The authors of this groundbreaking book took a novel approach to answer these questions by asking more than 500 senior decision-makers what they look for when salespeople call. What these top executives reveal will change the way you sell.
This second edition has been updated with new insights on how to stand out and succeed in a market where executives are using social media and other technologies as a key part of their buying process. You'll learn how to:
.Target the most relevant executives in any sales opportunity
.Win support from the executive's network of gatekeepers and influencers
.Position yourself as the supplier who will add the most value with least risk
.Update your prospecting and selling skills for the digital age
.Sell higher, win bigger, and close faster.
Based on the world's largest study of its kind, Selling to the C-Suite, Second Edition blends empirical research with practical insights to help you sell higher, faster, and stronger.
THE CLASSIC GUIDE TO HIGH-LEVEL SELLING.
Updated with new insights from global executives.
How do the best salespeople become trusted advisors to top executives? How do they prepare the right message and get in front of the right influencers and decision-makers? How do they close major sales and establish loyalty for the long-term?
The authors of this groundbreaking book took a novel approach to answer these questions by asking more than 500 senior decision-makers what they look for when salespeople call. What these top executives reveal will change the way you sell.
This second edition has been updated with new insights on how to stand out and succeed in a market where executives are using social media and other technologies as a key part of their buying process. You'll learn how to:
.Target the most relevant executives in any sales opportunity
.Win support from the executive's network of gatekeepers and influencers
.Position yourself as the supplier who will add the most value with least risk
.Update your prospecting and selling skills for the digital age
.Sell higher, win bigger, and close faster.
Based on the world's largest study of its kind, Selling to the C-Suite, Second Edition blends empirical research with practical insights to help you sell higher, faster, and stronger.
Über den Autor
Stephen J. Bistritz, Ed.D. has more than four decades of sales and sales management experience. His sales training workshops integrate the research-based models described in this book. For more information go to [...]Nicholas A. C. Read enjoyed a top career in sales before consulting to the profession. His award-winning training workshops and software are used by companies and business schools worldwide. For more information go to [...]
Inhaltsverzeichnis
Foreword
>Preface

>Acknowledgments

>Chapter 1: When Do Executives Get Involved in the Decision Process?

>Chapter 2: Marketing to the C-Suite

>Chapter 3: Understanding What Executives Want

>Chapter 4: How to Find the Relevant Executive

>Chapter 5: How to Gain Access to the C-Suite

>Chapter 6: How to Establish Credibility with the C-Suite

>Chapter 7: How to Create Value for the C-Suite

>Chapter 8: Cultivating Loyalty at the C-Suite

>Afterword

>Appendix A: Guide to Client Discovery

>Appendix B: Tools for Building the Executive Relationship

>Recommended Reading

>Recommended Associations and Organizations

>Notes

>Index
Details
Erscheinungsjahr: 2018
Fachbereich: Betriebswirtschaft
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
Inhalt: Gebunden
ISBN-13: 9781260116427
ISBN-10: 1260116425
Sprache: Englisch
Einband: Gebunden
Autor: Read, Nicholas A. C.
Bistritz, Stephen
Hersteller: McGraw-Hill Education
Maße: 264 x 161 x 43 mm
Von/Mit: Nicholas A. C. Read (u. a.)
Erscheinungsdatum: 04.03.2018
Gewicht: 0,523 kg
Artikel-ID: 121059545
Über den Autor
Stephen J. Bistritz, Ed.D. has more than four decades of sales and sales management experience. His sales training workshops integrate the research-based models described in this book. For more information go to [...]Nicholas A. C. Read enjoyed a top career in sales before consulting to the profession. His award-winning training workshops and software are used by companies and business schools worldwide. For more information go to [...]
Inhaltsverzeichnis
Foreword
>Preface

>Acknowledgments

>Chapter 1: When Do Executives Get Involved in the Decision Process?

>Chapter 2: Marketing to the C-Suite

>Chapter 3: Understanding What Executives Want

>Chapter 4: How to Find the Relevant Executive

>Chapter 5: How to Gain Access to the C-Suite

>Chapter 6: How to Establish Credibility with the C-Suite

>Chapter 7: How to Create Value for the C-Suite

>Chapter 8: Cultivating Loyalty at the C-Suite

>Afterword

>Appendix A: Guide to Client Discovery

>Appendix B: Tools for Building the Executive Relationship

>Recommended Reading

>Recommended Associations and Organizations

>Notes

>Index
Details
Erscheinungsjahr: 2018
Fachbereich: Betriebswirtschaft
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
Inhalt: Gebunden
ISBN-13: 9781260116427
ISBN-10: 1260116425
Sprache: Englisch
Einband: Gebunden
Autor: Read, Nicholas A. C.
Bistritz, Stephen
Hersteller: McGraw-Hill Education
Maße: 264 x 161 x 43 mm
Von/Mit: Nicholas A. C. Read (u. a.)
Erscheinungsdatum: 04.03.2018
Gewicht: 0,523 kg
Artikel-ID: 121059545
Warnhinweis

Ähnliche Produkte

Ähnliche Produkte

Taschenbuch
Cover: 9780141016405 | Purple Cow | Transform Your Business by Being Remarkable | Seth Godin
Purple Cow
Transform Your Business by Being Remarkable
EAN: 9780141016405
Sprache: Englisch
Von/Mit: Seth Godin

16,95 €*

Lieferzeit 1-2 Wochen

Buch
Cover: 9780071765732 | Cracking the Sales Management Code: The Secrets to Measuring and...
Cracking the Sales Management Code: The Secrets to Measuring and Managing Sales Performance
EAN: 9780071765732
Sprache: Englisch
Von/Mit: Jason Jordan (u. a.)

28,95 €*

Lieferzeit 1-2 Werktage

Taschenbuch
Cover: 9783648109182 | Die Kunst des Verkaufs | Hans.Jürgen Reichel | Taschenbuch | 2018
Die Kunst des Verkaufs
Anspruchsvolle Vertriebsziele sicher erreichen
EAN: 9783648109182
Sprache: Deutsch
Von/Mit: Hans.Jürgen Reichel

29,95 €*

Aktuell nicht verfügbar

Buch
Cover: 9783658211950 | Marketing | Heribert Meffert (u. a.) | Buch | XVIII | Deutsch | 2018
Marketing
Grundlagen marktorientierter Unternehmensführung. Konzepte - Instrumente - Praxisbeispiele. Extras Online
EAN: 9783658211950
Sprache: Deutsch
Von/Mit: Heribert Meffert (u. a.)

44,99 €*

Aktuell nicht verfügbar

Taschenbuch
Cover: 9783941412842 | Dein Drehbuch zum Erfolg | Strategien eines Top-Vermögensberaters
Dein Drehbuch zum Erfolg
Strategien eines Top-Vermögensberaters
EAN: 9783941412842
Sprache: Deutsch
Von/Mit: Harald Jungbluth

19,95 €*

Lieferzeit 2-4 Werktage

Taschenbuch
Cover: 9783868817911 | Trainingsbuch Kundenkontakt | Monica Schori | Taschenbuch | 267 S.
Trainingsbuch Kundenkontakt
Der Weg zum souveränen Umgang mit allen Kunden
EAN: 9783868817911
Sprache: Deutsch
Von/Mit: Monica Schori

16,99 €*

Lieferzeit 1-2 Werktage

Taschenbuch
Cover: 9781398606487 | Using Behavioral Science in Marketing | Nancy Harhut | Taschenbuch
Using Behavioral Science in Marketing
Drive Customer Action and Loyalty by Prompting Instinctive Responses
EAN: 9781398606487
Sprache: Englisch
Von/Mit: Nancy Harhut

34,45 €*

Lieferzeit 1-2 Werktage

Taschenbuch
Cover: 9781591844709 | Snap Selling: Speed Up Sales and Win More Business with Today's...
Snap Selling
Speed Up Sales and Win More Business with Today's Frazzled Customers
EAN: 9781591844709
Sprache: Englisch
Von/Mit: Jill Konrath

24,55 €*

Lieferzeit 1-2 Wochen

Taschenbuch
Cover: 9781398611276 | Brand Love | Building Strong Consumer-Brand Connections | Michael
Brand Love
Building Strong Consumer-Brand Connections
EAN: 9781398611276
Sprache: Englisch
Von/Mit: Lydia Michael

41,45 €*

Lieferzeit 1-2 Wochen

Taschenbuch
Cover: 9783969673164 | Copywriting - Die ultimative Anleitung zum erfolgreichen Texten | Buch
Copywriting - Die ultimative Anleitung zum erfolgreichen Texten
Mehr Kunden, Klicks & Conversions dank bewährter Methoden
EAN: 9783969673164
Sprache: Deutsch
Von/Mit: Yücel Uzunoglu

19,90 €*

Lieferzeit 1-2 Wochen

Taschenbuch
Cover: 9783958874534 | Handelsfachwirte: Vertriebssteuerung | Reinhard Fresow | Taschenbuch
Handelsfachwirte: Vertriebssteuerung
Zusammenfassung für die IHK-Prüfung
EAN: 9783958874534
Sprache: Deutsch
Von/Mit: Reinhard Fresow

9,80 €*

Lieferzeit 1-2 Werktage

Taschenbuch
Neu
Cover: 9781647826802 | HBR Sales Management Handbook | Prabhakant Sinha (u. a.) | Taschenbuch
HBR Sales Management Handbook
How to Lead High-Performing Sales Teams
EAN: 9781647826802
Sprache: Englisch
Von/Mit: Prabhakant Sinha (u. a.)

24,90 €*

Lieferzeit 1-2 Werktage

Diese Website verwendet Cookies, um eine bestmögliche Erfahrung bieten zu können. Mehr Informationen ...