Roald Dahl (1916–1990) was born in Llandaff, South Wales, and went to Repton School in England. His parents were Norwegian, so holidays were spent in Norway. As he explains in Boy, he turned down the idea of university in favor of a job that would take him to "a wonderful faraway place." In 1933 he joined the Shell Company, which sent him to Mombasa in East Africa. When World War II began in 1939, he became a fighter pilot and in 1942 was made assistant air attaché in Washington, where he started to write short stories. His first major success as a writer for children was in 1964. Thereafter his children's books brought him increasing popularity, and when he died, children mourned the world over, particularly in Britain where he had lived for many years.

Quentin Blake's first book, Patrick, was published in 1968 and was followed by classics such as Mister Magnolia, All Join In, and Clown. He is best known for illustrating Roald Dahl’s books. A patron of the Association of Illustrators, he was awarded the Kate Greenaway Medal in 1980 and the international Hans Christian Andersen Award in 2002, and was the inaugural British Children’s Laureate from 1999 to 2001.

CLASSIC ART: Featuring both art from Dahl's previous titles and some new art by Quentin Blake, this book allows readers to delight in finding beautiful art new and old.

NEW FORMAT: We're thrilled to be introducing board books featuring classic Quentin Blake art and a child's first concepts of numbers, colors, opposites, and letters.

INTRODUCING YOUNGEST READERS TO THE DAHL BRAND: These are the first in a new line of board books from Roald Dahl and Quentin Blake coming from Viking! We will have two board books on each list going forward for the next few years.

GREAT COMPS: Titles like Little Owl's Colors, The Crayons' Book of Colors, and Dr. Seuss's Colors have all seen considerable success-this title will sit comfortably alongside these books.