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Beschreibung
The rapid growth of our digital world has brought huge advantages - access to information anywhere, at any time, and the ability to communicate with colleagues, family and friends around the globe in real-time. But in other ways, the same technology has also disconnected us. Computers risk becoming less of a productivity tool and more like information firehoses, drowning us in a deluge of data that can keep us from doing meaningful, real work. The devices in our hands connect us like never before, but they vie for our attention to the point where they are beginning to disconnect us from the real world. In this book, Dave Coplin, Chief Envisioning Officer at Microsoft UK, argues that right now it feels like the machines are taking over but if we stop thinking about the digital deluge as a problem and instead see it as an incredible opportunity we will be able to redress the balance. Technology offers our society so much but it is up to us, the humans, to rise to that potential.
The rapid growth of our digital world has brought huge advantages - access to information anywhere, at any time, and the ability to communicate with colleagues, family and friends around the globe in real-time. But in other ways, the same technology has also disconnected us. Computers risk becoming less of a productivity tool and more like information firehoses, drowning us in a deluge of data that can keep us from doing meaningful, real work. The devices in our hands connect us like never before, but they vie for our attention to the point where they are beginning to disconnect us from the real world. In this book, Dave Coplin, Chief Envisioning Officer at Microsoft UK, argues that right now it feels like the machines are taking over but if we stop thinking about the digital deluge as a problem and instead see it as an incredible opportunity we will be able to redress the balance. Technology offers our society so much but it is up to us, the humans, to rise to that potential.
Über den Autor

Dave Coplin is the Chief Envisioning Officer for Bing and Microsofts UK Advertising and Online business and a leading thought leader in the UK. He has worked across a wide range of sectors and customers, providing strategic advice, leadership and guidance around the impact of technology on a modern society both at work and in play.

Dave is passionate about turning the base metal of technology into valuable assets that effect the way that we live, learn, work and play and in so doing, move the focus from the technology itself to the actual outcome. Dave has contributed to a range of media articles, conferences and forums all relating to the goal of making technology less visible and more valuable in our daily lives.

Inhaltsverzeichnis
About the Author
Introduction
1. The Digital Deluge
The lie of multi-tasking
The digital distraction
Being mindful: taking back control
Mastering the screaming digital demons by Gloria Mark
2. Bingeing and Snacking
Infogestion
Chewing on data's empty calories
Failing to cope with information excess
Unlocking the potential of information overload
3. Filtering and Thinking Big
Tuning in and out
The creepy valley and over-personalisation
Human control
Serendipity and the importance of discovery
Judging the jump
4. The Rise of the Connected Customer
Mining the data divide
Datanomics
The multi-dimensional customer
The four dimensions of the connected customer
The end of organisational silos
Case study: Ted Baker
5. The Rise of the Connected Worker
Unleashing the workforce
Transformational employees
Opening up the internal serendipity economy
Culture, culture, culture
The new alchemists
Time for a new "career"
Unboxing the inbox
Case study: Delta Airlines
6. Unlocking the Power of Data
The Big Data bandwagon
Correlation vs causality
This is NOT a Big Data book
Unearthing Big Data's top three hidden talents
Moving out of creeoy valley
Creating a data culture
Small data and a bright future by Lutz Finger
7. The Rise of the Machines
How I learned to stop worrying and love the algorithms
The end of handmade digital
Teaching the machines to learn
The singularity is near (ish)
What seems hard is easy, what seems easy is hard
The incredible future of machine learning by Chris Bishop
9. The Rise of the Humans
Judgements Day
New skills for a new machine age
The rising tide
Ackonwledgements
Details
Erscheinungsjahr: 2014
Fachbereich: Allgemeines
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9780857194053
ISBN-10: 0857194054
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Coplin, Dave
Hersteller: Harriman House
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 216 x 140 x 8 mm
Von/Mit: Dave Coplin
Erscheinungsdatum: 01.07.2014
Gewicht: 0,201 kg
Artikel-ID: 123691971