*THE INSTANT NUMBER ONE SUNDAY TIMES BUSINESS BESTSELLER*
*Winner at the Sports Book Awards*

What readers are saying about Eddie Hearn:

'Eddie Hearn absolutely smashed this book out the park' ⭐⭐⭐⭐⭐
'If anyone is struggling confidence wise, or feeling low, read this book. Eddie talks so much sense.' ⭐⭐⭐⭐⭐
'Simply couldn't put it down' ⭐⭐⭐⭐⭐
'A great story and example of what it takes to get there' ⭐⭐⭐⭐⭐
'Oh go on then' ⭐⭐⭐⭐⭐

'[Relentless] fizzes with Hearn's work ethic' - Financial Times

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What does it take to succeed? What is the mindset required to be the best? How do you stay at the top of your field? How do you come back from failure?

Eddie Hearn knows what it takes. In his remarkable career, Hearn has worked alongside some of the biggest names in sports entertainment and has seen first-hand the grit and relentless determination that it takes to succeed.

Structured around the key skills that Eddie Hearn values the most, this book looks at his business, life, and the drive to succeed. Covering subjects such as discipline, passion, preparation, motivation and failure, this book shows you what it takes to get the most in your life and career.

In this insightful and revealing book, Eddie talks about the highs and lows of his career - from negotiating a billion dollar boxing deal to selling out Wembley, putting on fights in Saudi Arabia to signing new talent - and draws the valuable lessons that we can learn from boxing's toughest performers.
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'Arguably the world's most powerful boxing promoter' - Financial Times

'The most powerful man in British boxing' Business Insider

'Eddie Hearn has been at the forefront of boxing's resurgence' GQ

'The biggest promoter in boxing' Square Mile

The perfect book for when life deals a knockout blow, an invaluable guide about making the most from life, drawn from the hard-won lessons of one of the most successful boxing promoters in the world.