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Beschreibung
In a world of infinite features and constant innovation, functionality alone no longer guarantees product success. Product Delight explores what truly makes a product stand out: emotional connection.
Drawing on over a decade of product leadership at Google, Spotify, and Microsoft, Dr. Nesrine Changuel unveils a powerful framework for building tech products that don't just solve problems - they resonate. Through stories, behavioral insights, and practical tools like the Delight Grid, the Delight Excellence Checklist, or the Delight enhancers, she shows how delight drives retention, engagement, and brand love.
This book reveals how emotionally connecting products turn users into fans, and fans into advocates. Whether you're a product manager, designer, founder, or developer, Product Delight will help you shift from functional thinking to emotional impact.
The future belongs to products that connect. This book is your guide to making them.
Drawing on over a decade of product leadership at Google, Spotify, and Microsoft, Dr. Nesrine Changuel unveils a powerful framework for building tech products that don't just solve problems - they resonate. Through stories, behavioral insights, and practical tools like the Delight Grid, the Delight Excellence Checklist, or the Delight enhancers, she shows how delight drives retention, engagement, and brand love.
This book reveals how emotionally connecting products turn users into fans, and fans into advocates. Whether you're a product manager, designer, founder, or developer, Product Delight will help you shift from functional thinking to emotional impact.
The future belongs to products that connect. This book is your guide to making them.
In a world of infinite features and constant innovation, functionality alone no longer guarantees product success. Product Delight explores what truly makes a product stand out: emotional connection.
Drawing on over a decade of product leadership at Google, Spotify, and Microsoft, Dr. Nesrine Changuel unveils a powerful framework for building tech products that don't just solve problems - they resonate. Through stories, behavioral insights, and practical tools like the Delight Grid, the Delight Excellence Checklist, or the Delight enhancers, she shows how delight drives retention, engagement, and brand love.
This book reveals how emotionally connecting products turn users into fans, and fans into advocates. Whether you're a product manager, designer, founder, or developer, Product Delight will help you shift from functional thinking to emotional impact.
The future belongs to products that connect. This book is your guide to making them.
Drawing on over a decade of product leadership at Google, Spotify, and Microsoft, Dr. Nesrine Changuel unveils a powerful framework for building tech products that don't just solve problems - they resonate. Through stories, behavioral insights, and practical tools like the Delight Grid, the Delight Excellence Checklist, or the Delight enhancers, she shows how delight drives retention, engagement, and brand love.
This book reveals how emotionally connecting products turn users into fans, and fans into advocates. Whether you're a product manager, designer, founder, or developer, Product Delight will help you shift from functional thinking to emotional impact.
The future belongs to products that connect. This book is your guide to making them.
Über den Autor
Nesrine Changuel is an experienced product coach and trainer with over a decade of experience building globally used and loved products such as Skype, Spotify, Google Meet, and Chrome. She is the author of the Product Delight book and she is globally known for her focus on emotional connection and user delight. With a background in research and a PhD from Bell Labs in collaboration with UCLA, she brings deep technical expertise to human-centered products. From pioneering video experiences at Skype to creating emotionally engaging features for Google Meet and Chrome, Nesrine has made it her mission to help teams build products users truly love. Today, she teaches, speaks, and trains companies around the world on how to create delightful, emotionally resonant products.
Details
| Erscheinungsjahr: | 2026 |
|---|---|
| Fachbereich: | Anwendungs-Software |
| Genre: | Importe, Informatik |
| Rubrik: | Naturwissenschaften & Technik |
| Medium: | Taschenbuch |
| ISBN-13: | 9791097710439 |
| Sprache: | Englisch |
| Einband: | Kartoniert / Broschiert |
| Autor: | Changuel, Nesrine |
| Hersteller: | Nesrine Changuel |
| Verantwortliche Person für die EU: | Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
| Maße: | 229 x 152 x 15 mm |
| Von/Mit: | Nesrine Changuel |
| Erscheinungsdatum: | 26.03.2026 |
| Gewicht: | 0,39 kg |