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Pricing strategies in Pharmaceutical Companies
Exploring Pricing Strategies in pharmaceutical Companies and factors that influence choosing them
Taschenbuch von Mehdi Zarrin (u. a.)
Sprache: Englisch

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Beschreibung
The purpose of this study is to explore the pricing strategies that pharmaceutical companies using in order to set their prices along with the elements (determinants) that influence these strategies. So we want to find common strategies and major factors that affect them. Also the relationship between important elements on the pricing decision and common strategies is another purpose of our study. We had four research questions about common pricing strategies, influencing factors and their importance and the relationship between factors and strategies.
The purpose of this study is to explore the pricing strategies that pharmaceutical companies using in order to set their prices along with the elements (determinants) that influence these strategies. So we want to find common strategies and major factors that affect them. Also the relationship between important elements on the pricing decision and common strategies is another purpose of our study. We had four research questions about common pricing strategies, influencing factors and their importance and the relationship between factors and strategies.
Über den Autor
Mehdi Zarrin earned his Doctor of Pharmacy degree in 1996 from Ahvaz Jundishapur University of Medical Sciences. He also educated in MBA Pharma in linkoping University. He working in Iranian pharmaceutical industry as CEO.
Details
Erscheinungsjahr: 2014
Fachbereich: Betriebswirtschaft
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 140
Inhalt: 140 S.
ISBN-13: 9783659572487
ISBN-10: 3659572489
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Zarrin, Mehdi
Bijani, Bahman
Hersteller: LAP LAMBERT Academic Publishing
Maße: 220 x 150 x 9 mm
Von/Mit: Mehdi Zarrin (u. a.)
Erscheinungsdatum: 28.07.2014
Gewicht: 0,227 kg
preigu-id: 105162065
Über den Autor
Mehdi Zarrin earned his Doctor of Pharmacy degree in 1996 from Ahvaz Jundishapur University of Medical Sciences. He also educated in MBA Pharma in linkoping University. He working in Iranian pharmaceutical industry as CEO.
Details
Erscheinungsjahr: 2014
Fachbereich: Betriebswirtschaft
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Seiten: 140
Inhalt: 140 S.
ISBN-13: 9783659572487
ISBN-10: 3659572489
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Zarrin, Mehdi
Bijani, Bahman
Hersteller: LAP LAMBERT Academic Publishing
Maße: 220 x 150 x 9 mm
Von/Mit: Mehdi Zarrin (u. a.)
Erscheinungsdatum: 28.07.2014
Gewicht: 0,227 kg
preigu-id: 105162065
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