Indi Young: Practical Empathy | Taschenbuch

Cover: 9781933820484 | Practical Empathy | For Collaboration and Creativity in Your Work

Rückseite: 9781933820484 | Practical Empathy | For Collaboration and Creativity in Your Work

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Sprache: Englisch

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Beschreibung

Conventional product development focuses on the solution. Empathy is a mindset that focuses on people, helping you to understand their thinking patterns and perspectives. Practical Empathy will show you how to gather and compare these patterns to make better decisions, improve your strategy, and collaborate successfully.

Über den Autor

Indi is a researcher who coaches, writes, and teaches about inclusive product strategy. Her work is rooted in the problem space where the focus is on people, not users. Indi pioneered opportunity maps, mental model diagrams, and thinking styles. Her way of approaching the problem allows teams to truly pay attention to people, without letting cognitive bias and assumptions creep in. Indi has written three books, Time to Listen, Practical Empathy and Mental Models. She is at work on another book in the series, Assumptions Aside, that will cover thinking styles. She builds knowledge and community via a series of live online advanced courses about the importance of pushing the boundaries of your perspective. She was one of the founders of Adaptive Path, the pioneering UX agency.

Details

Erscheinungsjahr:	2019
Genre:	Importe , Informatik
Rubrik:	Naturwissenschaften & Technik
Medium:	Taschenbuch
Inhalt:	Kartoniert / Broschiert
ISBN-13:	9781933820484
ISBN-10:	1933820489
Sprache:	Englisch
Einband:	Kartoniert / Broschiert
Autor:	Young, Indi
Hersteller:	Rosenfeld Media
Verantwortliche Person für die EU:	Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße:	229 x 152 x 12 mm
Von/Mit:	Indi Young
Erscheinungsdatum:	26.11.2019
Gewicht:	0,301 kg