Chris Molanphy is a columnist for Slate and the host of the Hit Parade podcast. He has written for publications including Rolling Stone, Pitchfork, New York Magazine, NPR Music, the Village Voice, and others. He is author of Kurt Cobain: Voice of a Generation.

Introduction. BONAFIDE ’til I Can’t No More: “Old Town Road” as the Endpoint of a Century of Genre and Chat Evolution 1
1. WIDE-EYED ’til I Can’t No More: The Maker of “Old Town Road” and the Elements of Its Creation 7
2. HIED ’til I Can’t No More: A Brief History of Country and Race 17
3. FLY ’til I Can’t No More: The Collision and Cross-Pollination of Rap and Country 29
4. REIFIED ’til I Can’t No More: What a No. 1 Hit Meant as the Hot 100 Evolved 41
5. DIVIDE ’til I Can’t No More: Genre Charts, Data, and Identity 51
6. WORLD WIDE ’til I Can’t No More: How Technology and Internet Culture Built “Old Town Road” 69
7. BESTRIDE ’til I Can’t No More: How Lil Nas X Dominated 2019 87
Epilogue. PRIDE ’til I Can’t No More: How Lil Nas X Became a Multihit Wonder 121
Acknowledgments 127
Bibliography 129
Index 133