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Beschreibung
Everything from writing successful copy to finding innovative ways to engage people and from identifying with your audience to the various ways to sell a lifestyle, this book looks at what sells, what doesn't and why. And, in doing so, he teaches what you can do to sell the most brilliant item of all: yourself.
Everything from writing successful copy to finding innovative ways to engage people and from identifying with your audience to the various ways to sell a lifestyle, this book looks at what sells, what doesn't and why. And, in doing so, he teaches what you can do to sell the most brilliant item of all: yourself.
Über den Autor
David Ogilvy
Details
Erscheinungsjahr: 2023
Fachbereich: Werbung & Marketing
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: 342 S.
ISBN-13: 9781802794960
ISBN-10: 1802794964
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Ogilvy, David
Hersteller: Headline Publishing Group
Verantwortliche Person für die EU: Petersen Buchimport GmbH, Vertrieb, Weidestr. 122a, D-22083 Hamburg, gpsr@petersen-buchimport.com
Maße: 194 x 126 x 28 mm
Von/Mit: David Ogilvy
Erscheinungsdatum: 02.02.2023
Gewicht: 0,316 kg
Artikel-ID: 125014636