Neuroscience for Leaders | Taschenbuch

Cover: 9781789662146 | Neuroscience for Leaders | Nikolaos Dimitriadis (u. a.) | Taschenbuch

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Sprache: Englisch

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Beschreibung

To be an effective leader, we need to make use of our most valued asset - our brain. As our understanding of neuroscience increases, we learn how scientific insights can be applied to develop and enhance leadership. Neuroscience for Leaders captures the most up-to-date and important findings in neuroscience and links these to the business world. This guide offers a simple framework to put these principles into practice to make better decisions, take the right actions and find faster solutions.

Now in its second edition, the book presents a comprehensive approach to leading people and organizations. The authors' 'Brain Adaptive Leadership' approach offers a step-by-step guide to enhancing the way leaders think, understanding and nurturing emotions, shaping automated brain responses and developing dynamic relationships. Examples, activities and practical suggestions are all designed to be clear and engaging. Neuroscience for Leaders is the essential guide for leaders who are ready to gain the business advantage scientifically.

Über den Autor

Nikolaos Dimitriadis is an award-winning communications professional, educator and consultant. He is the co-author of the books Neuroscience for Leaders: A Brain Adaptive Leadership Approach and Advanced Marketing Management: Principles, Skills and Tools, both published by Kogan Page. He spoke at TEDx University of Strathclyde for the urgent need for Brain-Based Communication, he is a certified NeuroMarketer, and he lectured at the NeuroMarketing Manager Program at Hamburg Media School. He is a highly sought-after speaker and consultant, teaching regularly in MBA and corporate programs around the world. Nikolaos Dimitriadis has studied more than 5,000 brains in 25 countries for marketing, leadership and HR purposes. He has worked with major brands such as IKEA, IBM, JTI, Nestle, Johnson&Johnson, AstraZeneca, T-Mobile, DELL, Pierre Fabre, Coca-Cola, Banca Intesa Sanpaolo, Microsoft, CISCO, SAP, Unicredit, VMware, Emirates NBD, Raiffeisen Bank, Societe Generale and Credit Agricole USAID. He is the Head of Neuro Consulting Services at OptimalHRGroup, offering neuro-research, neuro-advisory and neuro-training services. In 2017 he co-founded and managed the applied neuroscience startup Trizma Neuro. Based in Serbia, he is also the Country Manager for Serbia for The University of Sheffield International Faculty, City College.

Zusammenfassung

Presents primary research and academic research to help improve your leadership performance

Inhaltsverzeichnis

Chapter - 00: Introduction - The leadership enigma and the human brain; Section - ONE: Pillar 1 thinking brain; Chapter - 01: Powerful brain, powerful leader; Chapter - 02: Clear mind, strong direction; Chapter - 03: Higher performance, more followers; Chapter - 04: Summary of pillar 1; Section - TWO: Pillar 2 emotional brain; Chapter - 05: More emotion, better decisions; Chapter - 06: Right emotion, right action; Chapter - 07: Summary of pillar 2; Section - THREE: Pillar 3 brain automations; Chapter - 08: Gut reaction, faster solution; Chapter - 09: Summary of pillar 3; Section - FOUR: Pillar 4 relational brain; Chapter - 10: More connected, more successful; Chapter - 11: Brain communication, better persuasion; Chapter - 12: Summary of pillar 4; Chapter - 13: Concluding remarks - The future, the brain and the BAL approach

Details

Erscheinungsjahr:	2020
Fachbereich:	Management
Genre:	Importe , Wirtschaft
Rubrik:	Recht & Wirtschaft
Medium:	Taschenbuch
Inhalt:	Einband - flex.(Paperback)
ISBN-13:	9781789662146
ISBN-10:	1789662141
Sprache:	Englisch
Herstellernummer:	12418
Einband:	Kartoniert / Broschiert
Autor:	Dimitriadis, Nikolaos Psychogios, Alexandros
Auflage:	2nd Edition
Hersteller:	Kogan Page Kogan Page Ltd
Verantwortliche Person für die EU:	Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße:	234 x 156 x 22 mm
Von/Mit:	Nikolaos Dimitriadis (u. a.)
Erscheinungsdatum:	03.10.2020
Gewicht:	0,508 kg