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Beschreibung
A parable of entrepreneurship, initiative, business, and economics told through the lens of a clever young boy, his friends, and family.

Michael is a clever kid who lives in San Francisco with his mom and dad. One day, Michael and his dad are playing in the park, only for Michael to notice he's hungry, he's forgotten to bring a snack, and worst of all - there's no place to buy one in the park.

This situation sparks a business adventure that includes:
Michael testing his theory that other people might want to buy snacks in the park
Prototyping a minimally viable solution by selling candy bars he borrowed from his kitchen at home.
Expanding to a more substantial offering in the form of a hot dog stand
Learning how marketing works.
Getting over fear of sales
Hiring and managing help
Expanding his successful business
New product and offering innovations
Dealing with competition

And more!
A parable of entrepreneurship, initiative, business, and economics told through the lens of a clever young boy, his friends, and family.

Michael is a clever kid who lives in San Francisco with his mom and dad. One day, Michael and his dad are playing in the park, only for Michael to notice he's hungry, he's forgotten to bring a snack, and worst of all - there's no place to buy one in the park.

This situation sparks a business adventure that includes:
Michael testing his theory that other people might want to buy snacks in the park
Prototyping a minimally viable solution by selling candy bars he borrowed from his kitchen at home.
Expanding to a more substantial offering in the form of a hot dog stand
Learning how marketing works.
Getting over fear of sales
Hiring and managing help
Expanding his successful business
New product and offering innovations
Dealing with competition

And more!
Über den Autor
Pete Kazanjy is a serial founder and seasoned early stage SaaS executive, advisor, and investor. He co-founded TalentBin, a category-defining talent search engine and recruiting CRM, which exited to Monster Worldwide in early 2014. Pete is currently the co-founder of Atrium, a sales performance management solution. In addition, he founded, Modern Sales Pros, the world's largest sales operations and management peer-education community, featuring tens of thou-sands of members. Pete is also an active angel investor, focusing primarily on B2B SaaS and marketplaces. He is also the author of the reknowned early stage go-to-market handbook, Founding Sales. He lives in San Francisco with his wife and son.
Details
Erscheinungsjahr: 2025
Genre: Importe, Romane & Erzählungen
Rubrik: Kinder & Jugend
Medium: Taschenbuch
ISBN-13: 9781734505139
ISBN-10: 1734505133
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Kazanjy, Peter
Hersteller: Peter Kazanjy
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 210 x 148 x 11 mm
Von/Mit: Peter Kazanjy
Erscheinungsdatum: 01.07.2025
Gewicht: 0,266 kg
Artikel-ID: 133724981