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Markets for Managers
Buch von Anthony J Evans
Sprache: Englisch

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Beschreibung
"Offering a broad overview of the many ways in which Managerial Economics affects decision making, this book provides the key tools that managers need to think like economists. With a readable style it brings to life the major contributions in economics, and some of the most important debates. It offers readers the chance to understand how markets really work, and how they fail. Most importantly, it shows you how to utilise markets on a day to day basis"--
"Offering a broad overview of the many ways in which Managerial Economics affects decision making, this book provides the key tools that managers need to think like economists. With a readable style it brings to life the major contributions in economics, and some of the most important debates. It offers readers the chance to understand how markets really work, and how they fail. Most importantly, it shows you how to utilise markets on a day to day basis"--
Über den Autor
If you like fast-paced, page-turning thrillers then Richard Evans' political thrillers will not disappoint you.Richard Evans served as a federal politician in the national parliament giving his books added authenticity. As an insider, Richard recognises the tribalism and the ruthless lonely life of a politician, writing thrilling character driven stories about this exotic, mysterious world. He lives in Airlie Beach, the gateway to the Whitsunday Islands, Australia.
Inhaltsverzeichnis

Preface ix

Introduction xi

CHAPTER 1 Incentives Matter 1

1.1 Managerial Individualism 2

1.2 Demand Curves 5

1.3 Elasticity 12

Notes 16

CHAPTER 2 Cost and Choice 19

2.1 Opportunity Cost 20

2.2 Diminishing Marginal Returns 22

2.3 The Planning Horizon 26

2.4 Cost vs. Waste 28

Notes 29

CHAPTER 3 Market Exchange 33

3.1 Market Equilibrium 33

3.2 Comparative Statics 36

3.3 Information Economics 41

Notes 44

CHAPTER 4 Prices and Economic Calculation 47

4.1 Entrepreneurship 48

4.2 The Firm 52

4.3 Price Discrimination 54

4.4 The Knowledge Problem 58

4.5 Internal Markets 60

Notes 63

CHAPTER 5 Competition and the Market Process 67

5.1 Market Concentration 67

5.2 Collusion 69

5.3 Market Contestability 72

5.4 Monopoly Power 77

Notes 78

CHAPTER 6 Capital Theory and Recalculation 81

6.1 Microclimate 82

6.2 Unemployment 84

6.3 Recalculation 90

Notes 93

CHAPTER 7 Public Finance 97

7.1 Taxation 97

7.2 Bonds 101

7.3 Banking 104

7.4 Saving 107

7.5 Real Business Cycles 108

7.6 National Income Accounting 109

Notes 112

CHAPTER 8 Monetary Theory 117

8.1 Inflation 118

8.2 Monetary Policy 126

8.3 Monetary Regimes 133

8.4 Macroeconomic Fluctuations 135

Notes 137

CHAPTER 9 Fiscal Policy 141

9.1 The Great Depression 142

9.2 Fiscal Stimulus 144

9.3 Expansionary Fiscal Contractions 150

9.4 Confidence 153

9.5 Laissez-faire 155

9.6 The Phillips Curve 156

Notes 158

CHAPTER 10 International Economics 163

10.1 Globalisation and Trade Theory 164

10.2 Balance of Payments 168

10.3 Foreign Exchange Markets 170

10.4 Currency Regimes 175

Notes 179

CHAPTER 11 Behavioural Economics 183

11.1 Behavioural Anomalies 184

11.2 Market Efficiency 188

Notes 194

CHAPTER 12 Global Prosperity 199

12.1 Growth Theory 199

12.2 Happiness 202

12.3 Economic Freedom 206

12.4 Public Choice Theory 208

12.5 Transition Economics 215

Notes 223

Bibliography 231

Index 000

Details
Erscheinungsjahr: 2014
Fachbereich: Betriebswirtschaft
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
Inhalt: 256 S.
ISBN-13: 9781118867969
ISBN-10: 1118867963
Sprache: Englisch
Einband: Gebunden
Autor: Evans, Anthony J
Hersteller: Wiley
John Wiley & Sons
Maße: 250 x 175 x 19 mm
Von/Mit: Anthony J Evans
Erscheinungsdatum: 27.10.2014
Gewicht: 0,656 kg
Artikel-ID: 105544005
Über den Autor
If you like fast-paced, page-turning thrillers then Richard Evans' political thrillers will not disappoint you.Richard Evans served as a federal politician in the national parliament giving his books added authenticity. As an insider, Richard recognises the tribalism and the ruthless lonely life of a politician, writing thrilling character driven stories about this exotic, mysterious world. He lives in Airlie Beach, the gateway to the Whitsunday Islands, Australia.
Inhaltsverzeichnis

Preface ix

Introduction xi

CHAPTER 1 Incentives Matter 1

1.1 Managerial Individualism 2

1.2 Demand Curves 5

1.3 Elasticity 12

Notes 16

CHAPTER 2 Cost and Choice 19

2.1 Opportunity Cost 20

2.2 Diminishing Marginal Returns 22

2.3 The Planning Horizon 26

2.4 Cost vs. Waste 28

Notes 29

CHAPTER 3 Market Exchange 33

3.1 Market Equilibrium 33

3.2 Comparative Statics 36

3.3 Information Economics 41

Notes 44

CHAPTER 4 Prices and Economic Calculation 47

4.1 Entrepreneurship 48

4.2 The Firm 52

4.3 Price Discrimination 54

4.4 The Knowledge Problem 58

4.5 Internal Markets 60

Notes 63

CHAPTER 5 Competition and the Market Process 67

5.1 Market Concentration 67

5.2 Collusion 69

5.3 Market Contestability 72

5.4 Monopoly Power 77

Notes 78

CHAPTER 6 Capital Theory and Recalculation 81

6.1 Microclimate 82

6.2 Unemployment 84

6.3 Recalculation 90

Notes 93

CHAPTER 7 Public Finance 97

7.1 Taxation 97

7.2 Bonds 101

7.3 Banking 104

7.4 Saving 107

7.5 Real Business Cycles 108

7.6 National Income Accounting 109

Notes 112

CHAPTER 8 Monetary Theory 117

8.1 Inflation 118

8.2 Monetary Policy 126

8.3 Monetary Regimes 133

8.4 Macroeconomic Fluctuations 135

Notes 137

CHAPTER 9 Fiscal Policy 141

9.1 The Great Depression 142

9.2 Fiscal Stimulus 144

9.3 Expansionary Fiscal Contractions 150

9.4 Confidence 153

9.5 Laissez-faire 155

9.6 The Phillips Curve 156

Notes 158

CHAPTER 10 International Economics 163

10.1 Globalisation and Trade Theory 164

10.2 Balance of Payments 168

10.3 Foreign Exchange Markets 170

10.4 Currency Regimes 175

Notes 179

CHAPTER 11 Behavioural Economics 183

11.1 Behavioural Anomalies 184

11.2 Market Efficiency 188

Notes 194

CHAPTER 12 Global Prosperity 199

12.1 Growth Theory 199

12.2 Happiness 202

12.3 Economic Freedom 206

12.4 Public Choice Theory 208

12.5 Transition Economics 215

Notes 223

Bibliography 231

Index 000

Details
Erscheinungsjahr: 2014
Fachbereich: Betriebswirtschaft
Genre: Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
Inhalt: 256 S.
ISBN-13: 9781118867969
ISBN-10: 1118867963
Sprache: Englisch
Einband: Gebunden
Autor: Evans, Anthony J
Hersteller: Wiley
John Wiley & Sons
Maße: 250 x 175 x 19 mm
Von/Mit: Anthony J Evans
Erscheinungsdatum: 27.10.2014
Gewicht: 0,656 kg
Artikel-ID: 105544005
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