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Manufacturing Consensus
Understanding Propaganda in the Era of Automation and Anonymity
Buch von Samuel Woolley
Sprache: Englisch

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Beschreibung
"Until recently, propaganda was a top-down, elite-only system of communication control used largely by state actors. Samuel Woolley argues that social media has democratized today's propaganda, allowing nearly anyone to launch a fairly sophisticated, computationally enhanced influence campaign. Woolley shows how social media, with its anonymity and capacity for automation, allows a wide variety of groups to build the illusion of popularity through computational tools (such as bots) and human-driven efforts (such as sockpuppets--real people assuming false identities online--and partisan influencers). They use these technologies and strategies to create a bandwagon effect by bringing the content into parallel discussions with other legitimate users, or to mold discontent for political purposes. Drawing on eight years of original international ethnographic research among the people who build, combat, and experience these propaganda campaigns, Woolley presents an extensive view of the evolution of computational propaganda, offers a glimpse into the future, and suggests pragmatic responses for policy makers, academics, technologists, and others"-- $$c Front dust jacket flap.
"Until recently, propaganda was a top-down, elite-only system of communication control used largely by state actors. Samuel Woolley argues that social media has democratized today's propaganda, allowing nearly anyone to launch a fairly sophisticated, computationally enhanced influence campaign. Woolley shows how social media, with its anonymity and capacity for automation, allows a wide variety of groups to build the illusion of popularity through computational tools (such as bots) and human-driven efforts (such as sockpuppets--real people assuming false identities online--and partisan influencers). They use these technologies and strategies to create a bandwagon effect by bringing the content into parallel discussions with other legitimate users, or to mold discontent for political purposes. Drawing on eight years of original international ethnographic research among the people who build, combat, and experience these propaganda campaigns, Woolley presents an extensive view of the evolution of computational propaganda, offers a glimpse into the future, and suggests pragmatic responses for policy makers, academics, technologists, and others"-- $$c Front dust jacket flap.
Über den Autor
Samuel Woolley is assistant professor of journalism and media, program director of the Propaganda Research Lab, and Knight Faculty Fellow at the Center for Media Engagement at the University of Texas at Austin. He is the author of The Reality Game: How the Next Wave of Technology Will Break the Truth.
Details
Erscheinungsjahr: 2023
Genre: Geschichte
Rubrik: Geisteswissenschaften
Medium: Buch
Seiten: 232
Inhalt: Gebunden
ISBN-13: 9780300251234
ISBN-10: 0300251238
Sprache: Englisch
Einband: Gebunden
Autor: Woolley, Samuel
Hersteller: Yale University Press
Maße: 219 x 147 x 23 mm
Von/Mit: Samuel Woolley
Erscheinungsdatum: 28.03.2023
Gewicht: 0,374 kg
Artikel-ID: 121438165
Über den Autor
Samuel Woolley is assistant professor of journalism and media, program director of the Propaganda Research Lab, and Knight Faculty Fellow at the Center for Media Engagement at the University of Texas at Austin. He is the author of The Reality Game: How the Next Wave of Technology Will Break the Truth.
Details
Erscheinungsjahr: 2023
Genre: Geschichte
Rubrik: Geisteswissenschaften
Medium: Buch
Seiten: 232
Inhalt: Gebunden
ISBN-13: 9780300251234
ISBN-10: 0300251238
Sprache: Englisch
Einband: Gebunden
Autor: Woolley, Samuel
Hersteller: Yale University Press
Maße: 219 x 147 x 23 mm
Von/Mit: Samuel Woolley
Erscheinungsdatum: 28.03.2023
Gewicht: 0,374 kg
Artikel-ID: 121438165
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