LOUISE BEDFORD is a behavioural finance expert and bestselling author. She has over thirty years' experience as a successful trader, hosts the Talking Trading podcast, and is one of Australia's most compelling voices speaking on the financial markets today.

Prologue: Let's kick off ix

Key 1: Success habits 1
Build winning routines for exceptional investing and trading

1 Why is psychological fitness essential? 5

2 Start, damn it start 17

3 Autopilot investing 31

4 Three rookie habits hurting your results 43

Key 2: Emotional mastery 51
Keep your cool and flourish

5 The hidden forces behind self-sabotage 55

6 Regaining focus in a distracted world 63

7 Purpose trumps passion 73

8 Isn't it all just luck? 85

9 How to develop objectivity 93

Key 3: Money mindset 101
Know yourself to boost your profits

10 Your money scripts could devastate you 103

11 The investment gender gap -- fact or fiction? 117

12 Raising money-wise kids to shape the financial confidence of the next generation 127

13 How to stop money ripping apart friendships 131

Key 4: Recharge and renew 141
Stay energised for optimal performance

14 Avoid trader burnout 145

15 Recover from the market knocks -- fast! 155

16 How to handle a big loss 171

17 As close as you'll get to a quick fix 183

18 Debunking the myth of willpower 189

Key 5: Motivation 199
Use inspiration to drive your results forward

19 Game on -- exploring the winning mindsets of athletes and investors 203

20 Feel the pain and do it anyway 211

21 Approach your goal setting the right way 215

Key 6: Prime your mind for success 225
Stories and exercises to reprogram your subconscious

22 Don't delay 227

23 Should you compare yourself to others? 229

24 Silver boxes 233

25 Your number one enemy 237

26 Stumbling blocks 239

27 What's your currency? 241

28 Can money buy you happiness? 243

29 Is this all there is? 245

30 The self-startler 247

31 Your investing identity 251

32 Eight things I wish people had told me about being a trader 253

33 The forgotten struggle 257

34 The brutal reality of investing: why honesty is the key 259

35 No mud, no lotus 261

36 Cane toad narcotics 263

37 Investing lessons from Cleo the cat 265

38 Love affair with money 267

39 How an exotic dancer changed the way I viewed investing forever 269

40 Are you a dandelion or an orchid trader? 273

41 Permission to be rich 275

42 Yes, they saw my undies 277

43 Are you ready to become a full-time trader? 279

Epilogue: It's just the beginning 283

Sources 289

Further reading 303

Acknowledgements 305