Victor Malsy: Helvetica forever | Taschenbuch

Cover: 9783037788141 | Helvetica forever | Story of a Typeface | Victor Malsy (u. a.) | Buch

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Sprache: Englisch

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Beschreibung

Designed in 1957, the Helvetica font is an icon of Swiss graphic design, which was a model of sober, functional communication throughout the world in the 1950s and 60s. The balanced and neutral appearance of Helvetica forgoes a high degree of expressivity - a quality for which it is both criticized and admired. This polarization has helped to gain it unparalleled notoriety. Helvetica is far and away the most widely used of all typefaces; according to a survey by the Berliner Fontshop-Archiv, it tops the list of the hundred best fonts of all time. This publication retraces Helvetica's fifty-year history, compares it to the well-known sans serif fonts of the twentieth century, and examines the phenomenon of its unparalleled spread. Numerous illustrations show a multitude of ways the font has been used in five decades from a wide variety of fields - from signal design to party flyers.

Über den Autor

Lars Müller was born in Oslo 1955 and has been living in Switzerland since 1963. After doing his apprenticship as a graphic designer, and years of apprenticeship and travel in the USA and Holland, he opened a studio in Baden in 1982. In 1983, Lars Müller began publishing books on typography, design, art photography, and architecture.

Details

Erscheinungsjahr:	2026
Genre:	Geisteswissenschaften , Kunst , Musik
Rubrik:	Kunst & Musik
Thema:	Innenarchitektur & Design
Medium:	Taschenbuch
Inhalt:	160 S.
ISBN-13:	9783037788141
ISBN-10:	3037788143
Sprache:	Englisch
Einband:	Kartoniert / Broschiert
Redaktion:	Malsy, Victor Müller, Lars
Herausgeber:	Victor Malsy/Lars Müller
Hersteller:	Lars Müller Publishers Müller, Lars, Publishers
Verantwortliche Person für die EU:	Lars Müller Publishers, Michael Klein, Hub 1, D-84149 Velden, gpsr@lars-mueller-publishers.com
Maße:	240 x 174 x 15 mm
Von/Mit:	Victor Malsy (u. a.)
Erscheinungsdatum:	09.05.2026
Gewicht:	0,544 kg